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BOUNCE, GRIT, ESCAPE AND LAFF POST STRONG RATINGS GAINS & BEST YEARS EVER IN 2017
- Bounce delivered its highest-rated and fourth consecutive year of growth in both Primetime and Total Day in 2017. Prime delivery increases over 2016 included +10% in Households, +6% in Persons 25-54, +9% in P18+ and +3% in P2+. Bounce was up +14% in HHs, +2% in P18-49, +7% in P25-54, +12 % in P18+ and +7 in P2+ in Total Day.
- Original series were among Bounce’s most-watched programming last year led by the popular drama Saints & Sinners (Reaching 7.3 million viewers 2+) which returns for season three this April and the original sitcoms Family Time(5.4 million), Grown Folks (nearly 5 million) and In The Cut(4.7 million).
- Bounce finished the year as the fastest-growing African-American network on television, outpacing BET, TV1 and OWN in growth among Households, P2+ and P18+ in Primetime and in HHs, P25-54, P2+ and P18+ in Total Day.
- Grit increased both Prime and Total Day viewership for the second consecutive year in 2017. Grit posted primetime gains over 2016 of +9% in HHs, +5% in P18+ and +3% in both P2+ and Men 2+. The gains were even stronger in Total Day as Grit garnered double-digit increases in HHs (+22%), P18+ (+17%), P2+ (+14%) & M2+ (+15%).
- Grit saw movie airings begin to reach over half a million Persons 2+(The Sons of Katie Elder) and weekend programming festivals reach nearly three million unique viewers P2+ (Lethal Weapon and sequels marathon.)
- Escape also posted Prime and Total Day viewership increases for the second consecutive year since becoming rated. Escape delivered double-digit gains in prime of +13% in HHs, +12% in Women 2+ and +10% in P2+. Escape also delivered double-digit gains in HHs (+15%), W2+ (+16%) and P2+ (+13%) in Total Day.
- Escape had over half a dozen true crime show marathons reach two million viewers 2+ including those featuringAmerican Greed, Forensic Files and It Takes a Killer.
- Laff racked up strong double-digit Primetime increases in HHs (+60%), P18-49 (+85%), P25-54 (+79%), P18+ (+56%), P2+ (+58%), Women 2+ (+71%) and W18+ (+70%) vs. 2016.Laff’s Total Day increases over 2016 were equally impressive, including +64% in HHs, +87% in P18-49, +83% in P25-54, +63% in P18+ and +64% in P2+.
- The fourth quarter of 2017 was Laff’s ninthconsecutive quarter of Primetime growth in Households and the network’s highest-rated quarter to-date in HHs, P18-49, P25-54, P18+ and P2+.
Dallas-based rock band Overstreet Knox today released their debut single, “Breathe,” a heartbreaking, guitar-driven track about longing for a person no longer in your life. Stream it on all digital platforms here: found.ee/breathe-ok.
The band shares, “‘Breathe’ speaks to all no matter your background. With emotional choruses and guitar-driven melodies, this song encapsulates the yearning nature of loss. You always want what you can’t have, so just breathe again.” They add, “This was one of the first songs we ever wrote. It details longing for a person no longer in your life. Whether that be romantic or platonic, the consuming desire for this person to just ‘breathe your name again’ is simple but will seemingly fix it all.”
“Breathe” is the first taste of more new music to come for the group, comprised of Griffin Vail (vocals), Jack Lambeth (drums), Jack Poncy (guitar), and Luke Hill (bass).
The band will play a special hometown Halloween show at Sundown at Granada in Dallas on October 30 — their first show with original music out in the world. Their most recent show at the venue sold out, and they now hold the all-time attendance record there. Tickets for their Halloween return are on sale now.
Upcoming Live Dates:
10/30 – Dallas, TX @ Sundown at Granada
About Overstreet Knox:
Overstreet Knox (OSK) is Dallas’ new-age rock band, on a mission to put the live back in live music — the kind of night where you don’t want to miss a second.
Blending classic rock influence with modern energy, their sound is one-of-a-kind, forged by members from Alabama, Florida, DC, and Texas into something you won’t hear anywhere else. That cross-country mix shows up in every set: dancy grooves that get feet moving, hard-hitting riffs that will be stuck in your head, and sing-along melodies that turn strangers into a crowd.
OSK doesn’t just play music, they create an environment. From the first note, every set is audience-forward, built so each person in the room finds their moment. Whether that’s dancing up front or singing along to every word, your experience will be unforgettable.
Connect with Overstreet Knox: Website | Instagram | YouTube
Photo credit: Max Boeger
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