We Speak Entertainment
HONOR YOUR LEGACY
PATTERN Amplifies its Commitment with New Launches
LOS ANGELES, Feb. 18, 2022 /PRNewswire/ — PATTERN and Tracee Ellis Ross are, once again, disrupting the industry with the expansion of their coveted Treatment Collection and the launch of their first song, LEGACY by PATTERN. Doubling down on the brand’s commitment to creating space for empowering authentic beauty, and further building upon the brand’s mission to uplift the natural hair community, the newly curated collection and the unique musical celebration were designed to elevate the ritual around caring for curly, coily & tightly textured hair.
LISTEN
Grounded in, and centered around, the celebration of Black culture, PATTERN now invites consumers to engage with the brand in a different and even deeper way via both the launch of LEGACY and the newly expanded collection. LEGACY is a musical celebration of Black heritage, values and community. “This song and these lyrics celebrate the ritual of Black hair care as self-care and reminds us that our hair is monumental and precious, connecting us to our legacy,” said Ross. “This release brings PATTERN’s mission to life both visually, lyrically, and poetically. I’m excited for everyone to see this campaign.” Listen Now: https://traceeellisross.lnk.to/Legacy
PROTECT
Introducing the newest PATTERN treatment essentials created to infuse innovative luxury into traditional hair care rituals with three new everyday essentials indulging in efficacy and elegance.
PATTERN Transition Mask…for when your strands crave support.
The new PATTERN Transition Mask nurtures growing hair specifically during the critical time of transitioning from a relaxer to natural hair. Infused with nutrient-dense natural ingredients like White Tea to help reduce shedding, and Manuka Honey to help prevent breakage while maintaining moisture balance, the ground-breaking mask is formulated precisely for transitioning out chemical straighteners, like Brazilian straightening to relaxers, and fortifying strands after protective styling. (11 fl oz, $25)
PATTERN Satin Cap…for when hair needs a rest.
Even the finest cotton pillowcases can be hard on hair, which is why proper TLC is essential during downtime. Made of luxe, double-lined satin, the PATTERN Satin Cap protects curls from friction, minimizes breakage, and helps hair retain moisture overnight. It features a soft, yet snug elastic band that protects edges and baby hairs from damage, making it ideal for short coils. The new satin cap helps preserve a variety of hairstyles, including rod sets, protective styles, pin curls, wash and gos, afros, and beyond. ($22)
LIMITED EDITION: PATTERN Tortoise Hair Pick…a new spin on a classic.
Amp up the volume and elongate coils to create the style of your dreams with the newest hair tool. A must-have for curlies, coilies and tight textures, the new limited-edition PATTERN Tortoise Hair Pick features the same endless versatility as the original Hair Pick—now in a gorgeous, vanity-dazzling design. The multitasking tool makes it easy to create a wide range of luxurious styles. ($15)
PATTERN Beauty formulas, tools & accessories are carefully crafted to revolutionize the unique, individual hair care routines of the community, and has been recognized with some of the beauty industry’s most prestigious accolades including two Allure of Best of Beauty wins in 2020 and 2021. Most recently, Tracee’s work for the brand was lauded by WWD, who named her 2021 Changemaker of the Year. “Pride in our legacy and heritage as Black people is behind every product we create,” says PATTERN founder and award-winning actress Tracee Ellis Ross.
Available on patternbeauty.com and Sephora in stores and online beginning February 18, 2022.
LEGACY by PATTERN featuring Tracee Ellis Ross will be available on https://patternbeauty.com/legacy-song and streaming platforms beginning February 18, 2022.
PATTERN partners to lend financial support as well as awareness to a variety of organizations and causes that support similar missions of empowerment for people of color.
Join the community @patternbeauty.
There are rock stars, and there are psychics — but there is only one Ray Ray Star.
A guitarist, record producer, executive producer, and entertainer who has built a career both on stage and behind the scenes — from touring internationally to co-producing the NBC-aired show Real Music Live — Ray Ray Star defies easy categorization. He’s the rare artist who can shred a guitar solo and then turn around and read the room in ways that go far beyond showmanship.
Known as the Rockstar Psychic — not for ego, but for the undeniable energy that surrounds him — Ray Ray Star is emerging as one of the most intriguing spiritual figures in today’s cultural landscape. He doesn’t announce his abilities. He doesn’t need to.
His work exists in a rare space where spirituality meets artistry. While others may approach psychic work with rigid structure, Ray Ray Star allows the moment to guide him. Those who encounter him often describe the experience not as being “read,” but as being seen — fully, clearly, without pretense.
The rock credentials are unimpeachable. Rock Today Magazine has called his guitar skills “nothing short of mesmerizing — a true rockstar in every sense of the word,” while The Musician’s Tribune described his performances as electric, noting that “his music transcends boundaries and leaves you wanting more.”
But what sets Ray Ray Star apart from the pack is the full dimension of who he is. Sixteen years clean and sober, he blends his recovery journey with his music and psychic work to inspire, entertain, and connect with audiences in a way few can — bridging rock and roll swagger, real-life transformation, and a deep understanding of both the creative and business sides of the entertainment industry.
In a culture that often rewards the loudest voice, Ray Ray Star is proof that impact doesn’t require volume. His influence is building not through proclamation, but through connection — one moment, one reading, one person at a time. The energy speaks for itself. And increasingly, people are listening.
The official website for Ray Ray Star may be found at https://www.rayraystar.com
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