We Speak Entertainment

HONOR YOUR LEGACY

Published

4 years ago

February 19, 2022

PATTERN Amplifies its Commitment with New Launches

LOS ANGELES, Feb. 18, 2022 /PRNewswire/ — PATTERN and Tracee Ellis Ross are, once again, disrupting the industry with the expansion of their coveted Treatment Collection and the launch of their first song, LEGACY by PATTERN. Doubling down on the brand’s commitment to creating space for empowering authentic beauty, and further building upon the brand’s mission to uplift the natural hair community, the newly curated collection and the unique musical celebration were designed to elevate the ritual around caring for curly, coily & tightly textured hair.

LISTEN
Grounded in, and centered around, the celebration of Black culture, PATTERN now invites consumers to engage with the brand in a different and even deeper way via both the launch of LEGACY and the newly expanded collection. LEGACY is a musical celebration of Black heritage, values and community. “This song and these lyrics celebrate the ritual of Black hair care as self-care and reminds us that our hair is monumental and precious, connecting us to our legacy,” said Ross. “This release brings PATTERN’s mission to life both visually, lyrically, and poetically. I’m excited for everyone to see this campaign.” Listen Now: https://traceeellisross.lnk.to/Legacy

PROTECT
Introducing the newest PATTERN treatment essentials created to infuse innovative luxury into traditional hair care rituals with three new everyday essentials indulging in efficacy and elegance.

PATTERN Transition Mask…for when your strands crave support.
The new PATTERN Transition Mask nurtures growing hair specifically during the critical time of transitioning from a relaxer to natural hair. Infused with nutrient-dense natural ingredients like White Tea to help reduce shedding, and Manuka Honey to help prevent breakage while maintaining moisture balance, the ground-breaking mask is formulated precisely for transitioning out chemical straighteners, like Brazilian straightening to relaxers, and fortifying strands after protective styling. (11 fl oz, $25)

PATTERN Satin Cap…for when hair needs a rest.
Even the finest cotton pillowcases can be hard on hair, which is why proper TLC is essential during downtime. Made of luxe, double-lined satin, the PATTERN Satin Cap protects curls from friction, minimizes breakage, and helps hair retain moisture overnight. It features a soft, yet snug elastic band that protects edges and baby hairs from damage, making it ideal for short coils. The new satin cap helps preserve a variety of hairstyles, including rod sets, protective styles, pin curls, wash and gos, afros, and beyond. ($22)

LIMITED EDITION: PATTERN Tortoise Hair Pick…a new spin on a classic.
Amp up the volume and elongate coils to create the style of your dreams with the newest hair tool. A must-have for curlies, coilies and tight textures, the new limited-edition PATTERN Tortoise Hair Pick features the same endless versatility as the original Hair Pick—now in a gorgeous, vanity-dazzling design. The multitasking tool makes it easy to create a wide range of luxurious styles. ($15)

PATTERN Beauty formulas, tools & accessories are carefully crafted to revolutionize the unique, individual hair care routines of the community, and has been recognized with some of the beauty industry’s most prestigious accolades including two Allure of Best of Beauty wins in 2020 and 2021. Most recently, Tracee’s work for the brand was lauded by WWD, who named her 2021 Changemaker of the Year. “Pride in our legacy and heritage as Black people is behind every product we create,” says PATTERN founder and award-winning actress Tracee Ellis Ross.

Available on patternbeauty.com and Sephora in stores and online beginning February 18, 2022.
LEGACY by PATTERN featuring Tracee Ellis Ross will be available on https://patternbeauty.com/legacy-song and streaming platforms beginning February 18, 2022.

PATTERN partners to lend financial support as well as awareness to a variety of organizations and causes that support similar missions of empowerment for people of color.

Join the community @patternbeauty.

We Speak Entertainment

“To Love Is To Perform”: Jada Di’Larosa’s Poetic Meditation on Love, Identity, and Solitude

Published

5 days ago

April 13, 2026

Public Relations Agency LLC

On April 17, 2026, independent artist Jada Di’Larosa introduces a deeply evocative new chapter in her creative journey with the release of To Love Is To Perform. Emerging from the rich cultural undercurrent of New Orleans, Di’Larosa delivers a project that feels intimate, cinematic, and emotionally unguarded—an album that quietly lingers long after the final note fades.

Blending elements of alternative, indie, and nu-jazz, the record is less about traditional structure and more about atmosphere and emotional storytelling. It unfolds like a series of late-night reflections—soft, immersive, and deeply personal. Each track carries a sense of stillness, where restraint becomes a powerful artistic choice, allowing listeners to fully absorb the subtle complexities within her sound.

Between the Spotlight and the Shadows

Jada Di’Larosa’s artistry is shaped by a compelling dual existence. As a professional dancer and showgirl, her nights are filled with performance, light, and spectacle. Yet beyond the stage, she retreats into solitude—writing music that mirrors her introspective nature. This contrast is the emotional backbone of To Love Is To Perform, where themes of identity, vulnerability, and perception are explored with striking honesty.

Rather than presenting a polished, conventional album, Di’Larosa embraces imperfection. The project carries the raw essence of demos—unfiltered, organic, and alive. In her own words, it is “a diary” of her experiences, offering a glimpse into a world that is both quietly glamorous and deeply introspective. That authenticity gives the album its emotional weight, transforming it into something profoundly human.

Sound as Atmosphere, Silence as Language

Musically, the album is guided by minimalism and mood. Piano and violin arrangements intertwine with her haunting vocal delivery, creating a soundscape that feels almost suspended in time. Di’Larosa’s voice is uniquely her own—delicate yet assured, drifting through each composition with a poetic cadence that enhances the storytelling.

Tracks such as “showgirl” and “movie star” reflect the tension between persona and reality, while “bayou st. john” grounds the album in a sense of place and memory. The title track, “to love is to perform,” offers a philosophical lens on relationships, suggesting that love itself can be an act shaped by roles and expectations. Meanwhile, “costume” emerges as a defining moment—an exploration of identity, illusion, and the masks we wear.

Tracklist

showgirl
movie star
bayou st. john
to love is to perform
candy
blackbird
spinster
a love noir
costume
curtain call

A Quietly Powerful Artistic Statement

What makes To Love Is To Perform so compelling is its refusal to conform. It does not chase trends or demand attention—it invites it. The album thrives in its subtlety, rewarding listeners who are willing to slow down and engage with its emotional depth.

There is a cinematic quality throughout the record, as if each track is a scene from an unseen film—rich with symbolism, mood, and introspection. It’s an experience designed not just to be heard, but to be felt.

Defining Her Own Space

In an industry often driven by visibility and constant output, Jada Di’Larosa stands apart through intentional distance and artistic focus. She allows her work to speak on her behalf, cultivating a sense of mystery that only enhances her presence.

With To Love Is To Perform, she offers more than music—she offers perspective. It is a body of work that explores the delicate balance between who we are and who we present to the world, capturing the beauty and complexity of both.

As the release date approaches, the album positions Di’Larosa as a distinctive voice in contemporary alternative jazz—an artist unafraid to embrace vulnerability, ambiguity, and the quiet power of self-expression.

Connect with Jada Di’Larosa
Official Website: www.jadadilarosa.com
Instagram: @jada.dilarosa
Available on Spotify, Bandcamp, SoundCloud, and YouTube

For inquiries: jadadilarosa@yahoo.com