We Speak Indie Artist
juuku Shares Latest Single “No Turning Back”
juuku’s latest release for Dim Mak Records, the Trap/Future Bass hybrid “No Turning Back,” is a dynamic adventure of infectious rhythms and literal cutting-edge production, encircling the stunning vocals and lyrical prowess of Namelle.
“‘No Turning Back’ represents me choosing to dive deeper into the scarlet side of juuku, and unraveling all the emotions that I’ve been hiding inside, no matter how dark they can be,” juuku says.
Hotly tipped as one of the most promising names on the electronic music scene, DJ/Producer/Multimedia Artist Juuku kicks off 2023 by announcing he’s signing to Dim Mak Records. This new partnership will yield the incredible ‘Lavender Dreams and Scarlett Nightmares’ EP which is set for release this spring. Fans will have the opportunity to experience juuku’s much-talked-about live set (in addition to curating the music, the artist creates all visuals) as he’s joining Steve Aoki for select dates on the Dim Mak honcho’s HiROQUEST: Genesis Tour. Juuku’s performances will be packed with music from the EP and you don’t want to miss it!
Namelle was born in Sweden and has done hundreds of gigs and been to several countries to write, record, collaborate, and perform. Her music is described as confident and sassy electro-pop, and with more than 5.6 million streams on Spotify alone, she’s making herself heard around the world. In Nov 2022 Namelle released her second EP Salt and is currently working on her next EP in LA and New York.
Keep an eye out for more exciting juuku announcements in the coming weeks!
More from We Speak Media:
Artist Prymrr returns tomorrow, October 6, 2026, with her powerful new single "Sick Of It," accompanied by an official music video that brings the song's themes of frustration, intensity, and breaking free. "Sick Of It" captures the feeling of reaching a breaking point and finally refusing to hold back. With an emotionally charged sound and Prymrr's unmistakable energy, the track transforms frustration into empowerment an anthem for anyone who has ever reached the point of saying, enough is enough.
The official music video takes a cinematic and immersive approach, utilizing a one-shot filming style inspired by the visual intensity and continuous-shot storytelling of Netflix's Adolescence. The uninterrupted camera movement creates an intimate, immediate experience, drawing viewers directly into Prymrr's world as the story unfolds. Visually, the video establishes a distinctive atmosphere through a black-and-white foundation, subtle muted earthy tones, and carefully placed pops of red. The restrained palette creates a raw, moody aesthetic, while the flashes of red heighten the emotion and intensity of key moments.
The release will also be followed by a special dance concept video, coming soon. The concept video features dancers from the hometown studio where Prymrr danced as a child, creating a meaningful full circle moment that connects her early dance roots with her evolution as an artist. The visual will also incorporate dancers from the studio, adding a personal touch and nod to the place where her journey began.
Choreographed by Dez Penn, the dance concept transforms "Sick Of It" into movement, using choreography to express the song's themes of tension, frustration, strength, and release. Bringing together dancers from Prymrr's hometown studio Penn Point Dance Academy makes the project especially personal, celebrating the foundation that helped shape her as a performer.
Together, the song, official music video, and upcoming dance concept present different sides of the same story: reaching your limit, confronting what has been holding you back, and just finding the strength. "Sick Of It" is about that moment when you stop explaining yourself and realize you've had enough," says Prymrr. "It's taking everything you've been holding in and finally letting it out."
"Sick Of It" and the official music video are out October 6, 2026, on all major streaming platforms and YouTube. The dance concept video is coming soon.
About Prymrr
Prymrr is an artist known for her bold presence, fearless creativity, and emotionally direct approach to music and performance. Drawing from her background in dance and her evolving musical identity, she continues to create work that blends intensity, vulnerability, and individuality.
More from We Speak Media:
-
We Speak Jazz1 day agoToronto Jazz Singer Ori Dagan Announces First Live Album ‘Live in the Market’ for October 23 Release
-
We Speak Boxing2 days agoMost Valuable Promotions Announces MVPW-07: Four World Title Fights Headlined by Baumgardner vs. Turhan in Arlington
-
We Speak Dining & Drinks3 days agoOff The Rails Opens in Boston, Bringing Nashville-Inspired Dining, Live Music and High-Energy Entertainment Downtown
-
We Speak Comedy2 days agoNate Bargatze Plays Rexburg Tomorrow, Then Settles Into Las Vegas on the Record-Breaking Big Dumb Eyes Tour