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Guests were not only treated to a free concert, but enjoyed a variety of creative activations such as the t-shirt “Maker’s Lab,” a customize-your-adidas station, the living art wall, lawn games, a “cloud” machine and the festival’s centerpiece: the foam tower!

“Destination: Atlanta” is the second installment of the annual “Destination” series, which launched last year in San Diego and drew over 3,400 attendees. 
For more “Destination: Atlanta” highlights, follow Journeys and adidas Originals on social: @Journeys and @adidasoriginals.
SOCIAL #DestinationAtlanta
@Journeys and @adidasoriginals
LIL YACHTY | @lilyachty  
KODIE SHANE: @kodieshane
MARLO: @lilmarlo_1
MIKE FLOSS: @mikeflossmusic
JAMEE CORNELIA: @jameecornelia
FERRARI SIMMONS: @ferrarisimmons
KENNY BURNS: @kennyburns 

ABOUT JOURNEYSJourneys is a teen retail leader with an emphasis on footwear and unique specialty items including apparel, backpacks, hats and accessories. With more than 840 stores in all 50 US states, Puerto Rico and Canada, Journeys offers the most popular brands that cater to the teen lifestyle such as Vans, Converse, adidas, Timberland, Dr. Martens and UGG. Through strategic artistic partnerships, event sponsorships, exclusive content, creative collaborations with musicians and a focus on giving back to the community through charitable events and volunteer programs – Journeys has become more than just a retailer, but a universal part of teen and youth culture.
The in-store Journeys experience features an energetic environment, friendly, passionate staff and a family-like atmosphere where self-expression is not just accepted – but encouraged and embraced. TVs are playing carefully curated music videos and lifestyle segments, set alongside impactful visual merchandising displays that change monthly to reflect on the latest trends and styles sought after by the 12-22 age bracket.
Journeys omni-channel presence includes the stores, printed catalogs, website: journeys.com, and social media channels on Instagram, Facebook and Twitter (@journeys), as well as Pinterest and Snapchat (@journeysshoes). Based in Nashville, Tennessee, Journeys is a division of Genesco Inc.
ABOUT ADIDAS ORIGINALSInspired by the rich sporting heritage of adidas – one of the world’s leading sports brands and a global designer and developer of athletic footwear and apparel – adidas Originals is a lifestyle brand founded in 2001. With the adidas archive at its foundation, adidas Originals continues to evolve the brand’s legacy through its commitment to product innovation and its ability to filter the creativity and courage found on courts and sporting arenas through the lens of contemporary youth culture. Marked by the iconic Trefoil logo that was first used in 1972 and championed by those that continue to shape and define creative culture, adidas Originals continues to lead the way as the pioneering sportswear brand for the street.

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“Jesus Christ Superstar Live in Concert!” will be executive produced by Andrew Lloyd Webber, Tim Rice, Marc Platt, Craig Zadan and Neil Meron. Joining the creative team also as executive producers are John Legend, Mike Jackson and Ty Stiklorius. Rock icon Alice Cooper was previously announced for the role of King Herod and the production will be helmed by esteemed British theatre director David Leveaux.

“We’re all overjoyed to have world-class musical artist and producer John Legend starring as Jesus,” said Robert Greenblatt, Chairman, NBC Entertainment. “This score demands a singer with an amazing range and an actor with great depth, and there isn’t anyone better to bring this story to a new audience. His casting is also groundbreaking as the traditional image of Christ will be seen in a new way.”

“John Legend is a superstar,” said Tim Rice, lyricist of “Jesus Christ Superstar.” “As a performer, his voice is infectious and effortless. As an actor, he is believable and honest. I’m thrilled he will be able to share his portrayal of Jesus with the world.” “I’m thrilled to join the cast of this production of ‘Jesus Christ Superstar Live in Concert!,’” Legend said. “It’s such a powerful, meaningful musical and I’m humbled to be part of this performance. We’ve already formed an incredible team, and, as we finish casting, I’m certain we will put together some of the greatest talents around to do this work justice.”

A highly accomplished musician, concert performer, songwriter, actor, and music and film producer, Legend is one of the most versatile and talented artists in entertainment today. In 2015, he, along with Common, won the Oscar, Golden Globe and Grammy for their song “Glory” from the film “Selma,” which chronicled the 1965 civil rights march in Selma, Ala. Legend, who has released five studio albums, began his impressive Grammy run in 2006 when he won Best New Artist for his debut release “Get Lifted,” which captured Best R&B Album. “Get Lifted,” along with each of his next three albums – “Once Again,” “Evolver” and “Love in the Future” – reached the Top 5 in album sales on the Billboard charts and achieved gold status. As a film producer, Legend worked with Platt on the 2016 film sensation “La La Land,” in which he also appeared and Platt produced. Legend previously collaborated with Zadan and Meron when the pair produced the 2015 Oscar telecast in which Legend performed “Glory” with Common. In addition to “La La Land,” Legend has acted in several TV and film productions, including “Underground,” “Curb Your Enthusiasm” and “Soul Men.” On Broadway, Legend won a Tony Award earlier this year as a producer of August Wilson’s “Jitney,” which won for Best Revival of a Play. He has also written songs for the Broadway run of “SpongeBob SquarePants,” which recently opened to strong reviews.

The “Jesus Christ Superstar” album hit #1 on the Billboard charts and made its way to the stage in 1971. It is based on the final week of Jesus’ life. The 1971 musical opened at the Mark Hellinger Theatre on Broadway and starred Jeff Fenholt as Jesus and Ben Vereen as Judas. It was nominated for five Tonys, including Best Performance by a Featured Actor in a Musical for Vereen. Lloyd Webber won a Drama Desk Award for Most Promising Composer. Since then, the musical has been considered a classic and has become a staple of theatre and music organizations throughout the world. It has been performed in nearly 20 countries and translated into 18 different languages. There have been many revivals of “Jesus Christ Superstar” over the 46 years since its debut, including 2000 and 2012 Broadway versions that each earned a Tony nomination for Best Revival of a Musical. The 1973 film was directed by Oscar winner Norman Jewison and starred Ted Neeley. “Jesus Christ Superstar Live in Concert!” will be produced by Universal Television, The Really Useful Group, Marc Platt Productions and Zadan/Meron Productions.

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