(NEW YORK) — July 21, 2017 –iOne Digital’s provocative platform,
CASSIUS (www.cassiuslife.com), sets the month of July ablaze with fresh, transformative content. The new cover, entitled Heat x Seekers, gives readers insight on how to have the most LIT summer by spotlighting the hottest music, entertainment, and lifestyle events.
In addition to the popular CASSIUS Life Series featuring Columbia Records recording artist, Dej Loaf, CASSIUS continues to expand its original slate of programming with two new video franchises: Otherworlds and Rooks.
Otherworlds (sponsored by Toyota) is a subculture series that launches by spotlighting social media phenom and NYC Cycle Squad Founder, D-Block, as he and his crew of bikers play by their own rules and ride from sun up to sundown. Rooks (sponsored by HBO) is the brand new sports platform that highlights the first year of the athletic journey. This month’s Rooks feature is Tampa Bay Buccaneers’ newest running back addition, Jeremy McNichols.
Rounding out the month is the introduction of the HelloBeautiful Editorial Team, aka “The Beautifuls,” to CASSIUS readers through the “Digital Dolls” series presented by Shea Moisture. Spearheaded by style maven and CASSIUS Executive Director of Style, Marielle Bobo, “Digital Dolls” sets out to have women identify, embrace, and celebrate their individuality.
“After checking out CASSIUS this month, there are no excuses for not having the most lit summer ever! We bring it to you from day parties to the best summer looks. But if it’s too hot for that, then join the cool kids and peep all the edgy video series debuting this summer on CASSIUS. It’s going down right here!” says Kierna Mayo, SVP, Content & Brands, iONE Digital.
Visit www.cassiuslife.com and connect via social media on Instagram, Twitter and Facebook at @cassiuslife.
About iONE Digital
iONE Digital (previously known as Interactive One) is the dominant digital media platform for brands to reach urban enthusiasts. A division of Urban One, Inc. (formerly known as Radio One [NASDAQ: UONE and UONEK, urban1.com]), iONE Digital reaches 24MM+ monthly digital consumers across a network of online destinations comprised of two platforms – CASSIUS, inclusive of CassiusLife (Millennial Lifestyle & Culture), GlobalGrind ( Millennial Pop Culture), HelloBeautiful (Women’s Lifestyle) and NewsOne (News/Affluent); and BHM DIGITAL, inclusive of Bossip (Pop Culture & Entertainment), Hip-Hop Wired (Hip-Hop News & Music) and MadameNoire (Women’s Lifestyle) – as well as other Urban One owned and operated properties and affiliates. iOne Digital was launched in 2008 by Urban One, to complement its existing portfolio of media companies targeting Black Americans. Since then, its news, entertainment, video and lifestyle content has driven its growth. Today, iONE Digital is the largest distributer of urban digital content in the country and through its relationship with other Urban One companies, is the only fully integrated multimedia company that powerfully reaches over 82% of Black Americans. For more information, visit www.ionedigital.com
We Speak Events
Uniting Christian Creatives: The Inaugural CLEAN Festival Comes to Accra This December
This December, Accra will host the inaugural CLEAN Festival, a groundbreaking event celebrating the intersection of Christian faith, African culture, and the arts. Scheduled from December 20th to 28th, the festival aims to bring together Christian creatives from across West Africa, the diaspora, and beyond. Through various artistic expressions, attendees will explore their faith while fostering a deeper connection to their heritage.
The vision for the CLEAN Festival is encapsulated in the phrase “Christ’s Creatives Chilling.” It offers a space for creatives to meet, network, and fellowship in a relaxed atmosphere. The initiative also addresses pressing cultural and spiritual trends, particularly among younger generations of African heritage, who are increasingly reconnecting with their traditional roots. While this renewed interest in heritage is enriching, it has sometimes led to religious pluralism or syncretism—a blending of indigenous practices with Christianity. Additionally, there is a misconception that the arts are incompatible with Christianity or African identity, with some even labeling Christianity as “the White Man’s religion.” CLEAN seeks to challenge these narratives by creating a space where attendees can explore the synergy between African culture and Christian faith. The festival also highlights the rich history of Christianity in Africa, demonstrating its deep-rooted presence on the continent.
The festival’s mission includes building a community of Christian creatives, engaging in meaningful conversations about art and Christianity, exploring the relationship between Christianity and African traditions, and showcasing diverse art forms such as fashion, literature, and film. These objectives are woven into the festival’s lineup of key events.
The festival kicks off on December 20th with “Christ and Canvases” at Ten25, a hands-on artistic expression day where participants can enjoy food and painting with a stunning view of the skies. On December 27th, “The Brunch” at Nouveau Accra offers an opportunity to eat, network, and connect with creatives and others interested in art and Christianity. The festival culminates on December 28th with the “Expo” at Jambo, an exhibition and networking event showcasing diverse art forms, including fashion, literature, and film. The Expo will also feature panel discussions and interactive opportunities for attendees to engage with the themes of the festival.
CLEAN will delve into key themes such as Christianity’s presence in public spaces versus its representation in visual arts, addressing why Christian influence is prominent in West African society but less visible in the visual arts. The festival will also foster discussions on integrating African culture and Christian faith without compromising core Christian principles. Additionally, it will explore the historical relationship between Christianity and creativity, drawing inspiration from Western contexts and encouraging a similar narrative for African artists.
CLEAN invites artists, creatives, and anyone interested in exploring the intersection of faith and culture to join this unique movement. For more information and updates, visit the official website.
For inquiries, contact Kweku Bimpong at [email protected] or 0551429835. Stay connected with CLEAN on social media: Instagram, X (@projectcleangh), Facebook (@CleanGH), and LinkedIn.
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