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Coco Rocha Goes Off Duty: The Supermodel Turns 20 Years of Wardrobe Wisdom Into Her Own Brand

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After more than two decades of wearing other designers’ clothes, Coco Rocha is selling her own. Xcel Brands announced on June 4, 2026, the launch of OFF/DUTY by Coco Rocha, an elevated fashion and accessories brand created in partnership with the supermodel, with the collection set to debut on QVC in fall 2026.

As Xcel describes it, the brand is built around the pieces Rocha has relied on across her career — the oversized sweater worn between castings, worn-in denim, a statement coat, a carry-everything tote and effortless layers. “Fashion has always been about confidence and self-expression for me,” Rocha said in the release. “With OFF/DUTY by Coco Rocha, I wanted to create a collection that empowers women to feel elevated, stylish, and comfortable in every part of their lives, whether they’re traveling, working, relaxing, or stepping out.”

Xcel chairman and CEO Robert D’Loren said the brand brings Rocha’s “extraordinary fashion credibility, modern point of view, and global influence to QVC customers in an accessible and exciting way.” The release describes Rocha, known as the “Queen of Pose,” as having redefined the role of the modern supermodel while pioneering social media and personal branding within the industry.

Xcel Brands (NASDAQ: XELB), which describes itself as a media and consumer products company specializing in influencer-led brands through social commerce and livestream shopping, counts Halston and C. Wonder in its portfolio, and says its brands have generated more than $5 billion in retail sales via livestreaming and digital channels. It is a model of retail built for a model who helped invent the personal-brand era of the profession.

For Rocha, OFF/DUTY is the logical next step in a career spent fronting the creations of the world’s leading designers: a label of her own, built on a vision of modern dressing made for everyday life rather than the runway.

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L’Oréal Powers Past the Beauty Market: €35.33 Billion in Nine Months as Salon and Derm Brands Lead

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The world’s largest beauty company is growing faster than the market it leads. L’Oréal reported sales of €35.33 billion for the first nine months of 2026, up 6.9% like-for-like and 7.7% as reported, in a statement released on October 22. Third-quarter sales reached €11.56 billion, up 7.2% like-for-like.

CEO Nicolas Hieronimus called it “an exceptional third quarter,” saying the global beauty market “once again proved its resilience” and that L’Oréal “continued to significantly outpace it” — company commentary put the wider market’s growth at roughly 5% for the quarter.

The quarter’s heavy lifting came from the group’s two professional-facing divisions. Professional Products — home to Kérastase, Redken and L’Oréal Professionnel — sold €1,469.1 million in Q3, up 12.1% like-for-like, while Dermatological Beauty (La Roche-Posay, CeraVe, SkinCeuticals) sold €1,871.6 million, up 12.2%. L’Oréal Luxe added €4,176.6 million (+6.4%) and Consumer Products €4,044.3 million (+4.3%), as fragrances and haircare drove growth, skincare continued to accelerate, and e-commerce sales grew around 17% — well ahead of the online beauty market.

The brand highlights told the same story. Kérastase grew double-digit, powered by Gloss Absolu, Genesis and Chronologiste; La Roche-Posay launched Mela B3 Double-Dose and Anthelios UV Air; Yves Saint Laurent’s Libre and MYSLF fragrances grew double-digit; and the newly acquired fragrance house Creed performed strongly.

Regionally, SAPMENA-SSA was the standout at +19.2% like-for-like, followed by Europe at +9.9% and North Asia at +7.8%; North America grew 2.2% (5.6% adjusted), and Latin America was the only region to decline, down 1.0%. During the period L’Oréal also closed its acquisition of a majority stake in Innovist, a digital-first Indian personal care house of brands — a results statement that underlines a simple point: at €35 billion in nine months, L’Oréal is not just leading the beauty business, it is widening the gap.

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