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[Events] 21 Savage Issa Back To School Drive
21 Savage is all about giving back to his community whenever he is given the opportunity these days. His third annual back-to-school initiative comes in combination with the successful launch of his Leading By Example Foundation. The two-day event takes place next weekend on Aug. 4 and Aug. 5, not far from where 21 enjoyed childhood on Glenwood Road in Atlanta.
“Giving back to where I grew up means a lot to me. These kids need it and I use to be one of those kids,” the Atlanta native tells Billboard. “Being able to see someone from where u from make it and come back and genuine give back will motivate these kids to do the same for their kids and the community.”
Here is the video clip of last years 21 Savage Isssa Back to School Drive:
Just last week, the 25-year-old kicked off his Zone 6 Day initiative by donating $10,000 to ATL’s Continental Colony Elementary School at the LIFE Community Development Corporation event to help fund their Anti-Bullying Campaign. The contribution will also enhance efforts surrounding the school system’s childhood education, educational resources on anti-bullying and mental health, and school supplies.
Earlier in the year (March 13), was on Ellen discussing the launch his 21 Savage Bank Account Campaign, which partnered with non-profit organization Get Schooled and promised 21 teenagers $1,000 each in a scholarship fund to help them take on the challenge of financial literacy. The campaign encourages students to “get the knowledge to pay for college.”
Check out some highlights from 21’s previously held community initiatives below.
We Speak Events
Dr. Jamal H. Bryant and The JHB Movement to Host Strategic Town Hall Revealing the Next Phase of the TargetFast Movement
As national momentum continues to build around the TargetFast movement, Dr. Jamal Harrison Bryant, Senior Pastor of New Birth Missionary Baptist Church and founder of The JHB Movement, will host a high-impact, invite-only TargetFast Town Hall on Tuesday, April 22, 2025, at 7:00 PM EST in Stonecrest, Georgia.
This private strategic gathering marks the conclusion of the first 40 days of TargetFast.org — a bold initiative launched on March 3, 2025, calling for a community-wide economic divestment from Target in response to its quiet rollback of Diversity, Equity, and Inclusion (DEI) initiatives. As a critical moment for reflection, recalibration, and media engagement, the town hall will unveil the movement’s next phase and reaffirm its call for corporate accountability. Special guests that will be speaking at the event include:
Dr. Jamal H. Bryant – Senior Pastor & Movement Leader
Dr. Karri Bryant – Educator & Cultural Strategist
Dr. Rashad Richey – Political Analyst & Commentator
Tamika Mallory – Renowned Civil Rights Activist
Dr. David John – Economic Advisor & Policy Strategist
Tezlyn Figaro – Policy ConsultantNina Turner – Political Economist
In just over a month, TargetFast has sparked a measurable shift in corporate accountability. Since the launch of the boycott, Target has experienced 10 consecutive weeks of declining foot traffic and a sharp drop in stock value — from $104 on March 13 to $92 on April 13, resulting in an estimated $12.4 billion loss in market value (source: Reddit and public market data).
But beyond the numbers, the movement speaks directly to the economic vulnerability of Black-owned brands that once thrived under Target’s DEI efforts, including:
Mielle Organics
Tabitha Brown’s Home & Kitchen Collection
The Doux Haircare Products
Black Girl Sunscreen
“This is not just a protest—it’s a prophetic move toward permanent change,” said Dr. Bryant. “TargetFast is a demand, not a plea. If corporations choose to walk back their promises to our community, we will meet them with economic consequence.”
Attendees can expect a powerful review of the first 40 days of the TargetFast movement, along with exclusive insights from key voices leading the charge. The town hall will offer strategic vision casting and a clear roadmap for the next phase of the movement’s expansion. Participants will also gain access to new resources, including a comprehensive Black Business Directory and a 30-Day Devotional Guide designed to support both faith and financial discipline. With a major media presence on-site, the event is positioned to amplify the movement’s message and national impact.
JHB Movement and the Path Forward
This initiative is being led by the Jamal Harrison Bryant (JHB) Movement, a faith-driven social justice organization committed to economic empowerment, community activism, and racial equity. To support those participating in the FAST, Dr. Bryant is providing registrants with a Black Business Directory and a 30-Day Devotional Guide, offering alternative shopping options and spiritual encouragement throughout the boycott. Supporters can sign up at Targetfast.org to receive the Black Business Directory and 30-Day Devotional, as well as track updates on the FAST’s impact. The JHB Movement will also release a report at the end of the 40-day period to quantify the economic effect of this demonstration.
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