We Speak Indie Artist
Savi Kaboo Impresses With Infectious New Release “Hurting”
As a singer, songwriter, rapper and producer, Savi Kaboo’s alternative sound and style defy borders and easy categorisation, building a diverse sound that draws on her international roots (American-Egyptian and raised in Vienna, Austria). Since arriving on the scene in 2020, Savi has independently released a series of unforgettable songs, such as “Blinded”, which went on to generate over half a million streams on Spotify alone, and she has no plans of slowing down anytime soon. Keen to build further on her momentum, she has just unveiled her brand-new single, “Hurting”, which is lifted from her newly released album, L.A.
L.A. presents an intimate portrait of her life, coloured with a rush of intense and powerful emotions. The eight-track album is about embracing life in all its chaotic glory, and all the songs are tied together by themes of love, heartbreak, loneliness and healing. New single “Hurting” is one of the highlights on the project and stands out with Savi’s honeyed vocals laid over a grimy beat as she sings about the dark side of a relationship. Her distinctive vocal tone immediately draws you in from the first few seconds of the opening verse. Boosted further with a slew of infectious melodies and a memorable hook, it has all the makings of another hit for Savi. The track also arrives alongside an equally captivating self-directed music video.
Speaking further on her new music, Savi Kaboo says, “I flew over to LA to do the full album there. Each song was done in a day max, since we created eight songs in seven days. ‘Hurting’ was a very emotional track for me that dives into a very dark side of a relationship I was in that caused me a lot of pain. As music heals me, this song expresses something that I couldn’t process any other way. It helped me get back into the moment, face reality and change my circumstances.” “Hurting” and the rest of L.A.are available to buy/stream now on all platforms: https://distrokid.com/hyperfollow/savikaboo/la.
Keep up to date with the latest from Savi Kaboo:
Aaron makes music about meaningful topics that rocks and grooves – and sometimes it even skanks on a rock steady beat!
His new song ‘Geeks’ has been released on all major music platforms on November 15th. It is an anthem for the heroes of the digital age: computer nerds, also known as geeks. It is driven by an off-beat ska guitar, a sticky bass line and a groovy brass section. The icing on the cake is a jazzy saxophone solo.
“I have always loved Ska, I even saw the Specials, the Selecter and Madness live in their heydays”, says Aaron. “I chose the topic although I am not a geek myself, but I have a lot of sympathy for them. Geeks are often frowned upon because they can be socially awkward, but they are the ones who are building a better world. So I think they deserve an anthem.”
The music video is mostly made up of typography, minimalistic ASCII graphics and heavily pixelated images – it surely looks geeky! Watch it here:
Aaron writes catchy songs that are made for people who like meaningful, uplifting topics and guitar-driven, hand-made sounds. His musical journey started young but it wasn’t until he discovered Bitcoin and became so invested in it that he used music to express his new found joy.
“It’s mostly rock music, with excursions into funk, soul and other styles I grew up with. In general, it’s guitar-driven and hand-made, often with a punkish energy and beatlesque harmonies. What all my songs have in common are meaningful lyrics about being in the here and now, about transforming disturbing emotions into wisdom, about being in the flow, things like that.” says Aaron in an interview.
“I have always been making music and writing songs, starting with a punk rock band when I was 15. However, I never saw it as a career. I played in several bands in my teenage years and my early twenties, but after my media studies in Berlin and Rio de Janeiro I focused on other things. I first worked in TV production and then founded one of the first Internet agencies in Germany. I discovered Bitcoin in 2011 and became fascinated by it. I wrote five books about it, made lots of promotional videos and educational series for Bitcoin and blockchain companies, and organised events. I even wrote some songs about Bitcoin, which became quite popular in the community, like my Reggaeton about the Bitcoin Beach in El Salvador. People always liked that my songs are catchy and provocative. It was by the end of 2023 that I decided to go full in on music. It’s what I enjoy the most, so now I want to fully follow my passion.”
Since May 2024, his songs have been streamed more than 250,000 times on Spotify and his music videos have been viewed more than 350,000 times on YouTube.
Read more about Aaron King: http://aaron-koenig.net/press/
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