We Speak Business
The Ecosystem Effect: Why People Are Beginning to Pay Attention to What Jertaker Is Building
In a world where most people focus on building a single brand, business, or platform, entrepreneur, entertainer, systems architect, and innovator Jertaker has been quietly pursuing something much bigger.
For some time now, he has subtly referenced it in conversations, content, interviews, and discussions about the future. While many viewed those comments as ideas, ambitions, or long-term goals, those closest to the project know something different.
Behind the scenes, Jertaker has been aggressively working to turn those concepts into reality.
What started as a collection of ideas has evolved into a rapidly developing vision that continues to gain momentum with each passing month. Rather than creating one company, one project, or one audience, Jertaker is building an ecosystem.

At first glance, the concept sounds straightforward. Create value. Build communities. Connect opportunities. Develop systems that help people grow. But beneath the surface lies a much larger vision.
The ecosystem currently being developed is built around a powerful principle: everything should strengthen everything else. Instead of isolated projects competing for attention, the goal is to create an interconnected environment where education, entertainment, entrepreneurship, leadership, innovation, personal development, and collaboration naturally support one another.
As new pieces are added, the entire system becomes stronger. As new relationships are formed, new opportunities emerge. As new communities grow, additional value can be created for everyone involved. The vision is not centered around one product. It is not centered around one platform. It is not centered around one industry. The vision is centered around people.
People looking to grow.
People looking to learn. People looking to connect.
People looking to create something greater for themselves, their families, and their future.
Those closest to the project describe it as a living ecosystem—one designed to evolve, expand, and adapt over time. Rather than being confined to a fixed blueprint, it is intentionally being built to grow alongside the people it serves. That flexibility is part of the design. New opportunities can be integrated.
New ventures can be connected.
New communities can be welcomed.
New ideas can be developed.
And as each new piece is added, the ecosystem becomes more valuable than the sum of its individual parts.
What makes the project particularly interesting is not only the vision itself, but the pace at which it is progressing. Over the past year, there has been significant progress behind the scenes. What once existed primarily as concepts, sketches, conversations, and strategic planning has steadily transformed into tangible infrastructure and working foundations.
According to sources familiar with the project, the progress has been far greater than most people realize. While Jertaker has occasionally hinted at the ecosystem publicly, much of the development work has taken place away from the spotlight. The focus has never been on making the loudest announcement. The focus has been on building. And building. And building some more.
That commitment to execution is beginning to create momentum. Although the complete vision remains years in the making, there are growing indications that the public may soon begin experiencing the first stages of what is being created.
Not the final version.
Not the finished product.
Not the fully realized ecosystem. But the foundation. The first working layer. The beginning of something designed to continuously evolve over time. Supporters and observers should not expect a project that launches once and remains the same. The ecosystem is being designed with growth in mind.
Each stage is intended to create opportunities for future stages. Each improvement is intended to strengthen the next improvement. Each success is intended to create new possibilities.
In many ways, the project resembles a living organism more than a traditional business venture. It is designed to learn, adapt, expand, and become more impactful as it grows.
Known throughout various areas of entertainment, entrepreneurship, media, and business development, Jertaker has earned a reputation as a visionary thinker capable of seeing connections where others see separation. His approach combines creativity, innovation, systems thinking, and long-term strategic planning to build frameworks capable of expanding far beyond their original scope.
Many people build businesses.
Many people build brands.
Many people build audiences.
Few attempt to build ecosystems.
That distinction is becoming increasingly important.
Because while the public may only be seeing glimpses of the vision today, those involved understand that the long-term objective extends far beyond what currently exists. The goal is not simply to launch another brand. The goal is to create an environment where opportunity compounds. Where value creates more value. Where relationships create more relationships. Where growth creates more growth.
And while no one can predict exactly what the ecosystem will look like years from now, one thing appears increasingly certain:
This is only the beginning. The foundation is being laid. The vision is taking shape. The momentum is growing.
And if the trajectory continues, the ecosystem Jertaker has been quietly discussing for years may soon become something people can finally experience for themselves. Not because someone told them about it. But because they become part of it.

We Speak Business
Funl Raises $2.5 Million at a $10 Million Post-Money Valuation to Transform How Creators Bring Events to Life
Creator-Built Funl Secures Nearly 20 Investors and $150,000 Grant to Accelerate Demand-Driven Event Platform Development
Funl, a demand-driven event platform that helps Creators understand what their fans want and are willing to pay for before committing to an event, has raised $2.5 million at a $10 million post-money valuation.
The funding round includes nearly 20 private investors and will support the continued development and expansion of Funl’s technology. The company has also received a $150,000 Nebraska Innovation Fund Prototype Grant through the Nebraska Department of Economic Development to further support platform development.
Funl was founded by longtime touring musicians Bryan Olesen and John Wooten, whose experiences with the band VOTA inspired the platform.
While touring, Olesen and Wooten frequently found themselves with open dates between larger shows while fans in nearby markets were asking for opportunities to see them perform. Booking additional traditional concerts required financial commitments without knowing whether enough fans would attend.
That experience led them to experiment with house concerts and smaller events between tour dates. The idea eventually became Funl: a platform that allows Creators to test demand and pricing before an event is produced.
“Funl really came from us trying to solve our own problem as Creators,” says Bryan Olesen, co-founder and CEO of Funl. “We experienced the uncertainty of committing to events without knowing if the demand was really there. At the same time, we had fans who wanted more unique and personal opportunities to experience the band. We started experimenting with house concerts and smaller events, and realized there was something much bigger in that idea.”
Turning Fan Demand Into Real Events
Funl allows Creators to propose unique experiences and gives fans the opportunity to back the events they want to see happen.
Fans submit private bids for experiences, helping Creators understand both demand and potential pricing before committing to an event. Fans are only charged if they become winning bidders and the Creator’s hidden reserve is met. If the reserve is not reached, the event does not take place and bidders are not charged.
The model can be used for a wide range of experiences, including concerts, rooftop performances, private training sessions, meet-and-greets, athlete experiences, professional workshops and other events that may not fit traditional ticketing models.
“Some of the most interesting experiences are the ones that might never be created under the traditional model because nobody knows whether the demand is there,” Olesen says. “Funl lets a Creator put an idea in front of their audience and ask, ‘Would you want this, and what would it be worth to you?’ The fans help provide the answer before the Creator takes the risk.”
Building a Demand Layer for the Creator Economy
The new investment and Nebraska Innovation Fund grant will help Funl continue developing its platform and make demand-driven events more accessible to Creators and their audiences.
With nearly 20 investors supporting the company and a $10 million post-money valuation, Funl is entering its next phase focused on technology development, Creator adoption and expanding the types of experiences that can be brought to life through fan-backed demand.
The company’s vision goes beyond traditional event ticketing. Funl aims to help Creators discover opportunities that may otherwise never happen because there is no reliable way to measure demand in advance.
“We think there are millions of potential experiences sitting between Creators and their audiences that never happen because neither side has had an effective way to discover the demand,” Olesen says. “Our goal with Funl is to create that connection.”
For fans, Funl provides a way to help bring unique experiences to life. For Creators, it offers a new way to test demand, explore market-driven pricing and make more informed decisions before taking on the financial risk of producing an event.
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