We Speak Entertainment
UNLEASHING THE HEAVYWEIGHT: Jesse Is Heavyweight’s Rise to Fame

From Dallas Streets to Global Superstardom
Meet Jesse Is Heavyweight, the visionary entrepreneur, recording artist, songwriter, fashion designer, and founder of Heavyweight Unlimited, a multifaceted conglomerate that’s taking the music and fashion worlds by storm.
A Journey of Passion, Perseverance, and Creativity
Born and raised in the vibrant city of Dallas, Texas, Jesse’s journey to success was not without its challenges. Growing up in the notorious South Oak Cliff neighborhood, Jesse was exposed to the harsh realities of urban life. However, instead of letting his circumstances define him, Jesse used them as fuel to drive his passion for music and creativity.
Heavyweight Unlimited: A Powerhouse of Creative Expression
Heavyweight Unlimited is more than just a company – it’s a platform for creative expression and innovation. With a diverse portfolio that includes a music label, fashion brand, graphic design firm, marketing agency, and mobile app company, Heavyweight Unlimited is pushing the boundaries of what’s possible in the music and fashion industries.
TOIDI: Luxury Fashion Redefined
One of the crown jewels of Heavyweight Unlimited is TOIDI, a luxury sneaker and clothing brand that’s taking the fashion world by storm. With high-end products that sell for upwards of $8,000 and $50,000, TOIDI is redefining the concept of luxury fashion.
Jesse Is Heavyweight: The Musical Visionary
As a recording artist and songwriter, Jesse Is Heavyweight is using his music as a platform to express himself and connect with others. With a unique sound that blends hip-hop, R&B, and rock influences, Jesse’s music is a reflection of his creativity and passion.
What’s Next for Jesse Is Heavyweight and Heavyweight Unlimited?
As Jesse Is Heavyweight continues to push the boundaries of creativity and innovation, fans can expect more exciting projects and collaborations from Heavyweight Unlimited. From new music releases to fashion launches, Jesse’s vision for Heavyweight Unlimited is set to revolutionize the music and fashion industries. Stay tuned for what’s next from this visionary entrepreneur.
We Speak Business
John Velasco: Artistic Visionary and Advocate at FENIX360

As the Artistic COO of FENIX360, John Velasco brings decades of music industry mastery and a powerful creative vision to a platform designed to revolutionize how artists connect, earn, and thrive in the digital era.
With a career that has spanned music publishing, artist management, and global media, John has worked with some of the most iconic names in entertainment. His role at FENIX360 is a natural evolution — blending his deep industry expertise with a mission to empower independent artists and create a more equitable creative economy.

John’s journey is also a remarkable story of leadership shaped by neurodiversity. As an artistic executive, he draws on his unique perspective to challenge norms and build innovative, artist-first solutions. His acute focus, pattern recognition, and deep empathy for the artistic process have made him a champion for creatives from all walks of life.
At FENIX360, John serves as both an architect of opportunity and an advocate for authenticity. He curates artist showcases, shapes creative partnerships, and ensures that the platform remains true to its mission: to put artists in control of their careers and connect them directly with the audiences who love their work.
Through his leadership, FENIX360 is not just a tech innovation — it’s a movement for artistic freedom and fair reward. And John Velasco, with his unwavering vision and inclusive spirit, is at its heart.
Learn more about FENIX360 and join the movement at https://www.fenix360.com
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