We Speak Music
Beth Roars Unleashes The Power Within On Debut Single ‘Power Of The Wolf’
Beth Roars is defying expectations and she thinks you should too.
Up until now, Beth’s 720,000 YouTube subscribers have known her for her upbeat and positive music critiques. But now she’s ready to show another side of herself with a fierce and edgy pop track that explores the dark side of human nature and our ability to numb ourselves with self-destructive behaviours. She has released her debut single, ‘Power of the Wolf’.
As an independent artist, Beth has overseen every step of the creative process in her debut album Fable. The music video accompanying Power of the Wolf, made by Beth herself, explores our relationship with addiction, female body image, online culture, and the rules placed on us by society. Can we be brave enough to confront the stories we tell ourselves?
It’s been a long road of creation and self-discovery for Beth, Power of the Wolf was written over ten years ago. Unsurprisingly, Beth’s relationship with the track (and herself) has changed over that time. “When I first wrote, ‘Power Of The Wolf’ in my early twenties, it was a celebration of the wild, untamed aspects of youth. It was an anthem for those who dared to leave their mark on the world by resisting societal norms and expectations. But as time passed, I realised that what I had once seen as empowering was actually blind adherence to self-destructive patterns. The wolf, that once was a symbol of liberation for me, has become a double-edged sword. Once embodying strength, resilience and individuality, it now symbolizes society’s glorification of power and dominance. Now I see the song from a new perspective, with the awareness of having been lost in a time before I knew I needed help.”
Get ready to unleash the power within, as we embark on the first step of this captivating journey. ‘Power of the Wolf’ is available on all streaming platforms.
Aaron makes music about meaningful topics that rocks and grooves – and sometimes it even skanks on a rock steady beat!
His new song ‘Geeks’ has been released on all major music platforms on November 15th. It is an anthem for the heroes of the digital age: computer nerds, also known as geeks. It is driven by an off-beat ska guitar, a sticky bass line and a groovy brass section. The icing on the cake is a jazzy saxophone solo.
“I have always loved Ska, I even saw the Specials, the Selecter and Madness live in their heydays”, says Aaron. “I chose the topic although I am not a geek myself, but I have a lot of sympathy for them. Geeks are often frowned upon because they can be socially awkward, but they are the ones who are building a better world. So I think they deserve an anthem.”
The music video is mostly made up of typography, minimalistic ASCII graphics and heavily pixelated images – it surely looks geeky! Watch it here:
Aaron writes catchy songs that are made for people who like meaningful, uplifting topics and guitar-driven, hand-made sounds. His musical journey started young but it wasn’t until he discovered Bitcoin and became so invested in it that he used music to express his new found joy.
“It’s mostly rock music, with excursions into funk, soul and other styles I grew up with. In general, it’s guitar-driven and hand-made, often with a punkish energy and beatlesque harmonies. What all my songs have in common are meaningful lyrics about being in the here and now, about transforming disturbing emotions into wisdom, about being in the flow, things like that.” says Aaron in an interview.
“I have always been making music and writing songs, starting with a punk rock band when I was 15. However, I never saw it as a career. I played in several bands in my teenage years and my early twenties, but after my media studies in Berlin and Rio de Janeiro I focused on other things. I first worked in TV production and then founded one of the first Internet agencies in Germany. I discovered Bitcoin in 2011 and became fascinated by it. I wrote five books about it, made lots of promotional videos and educational series for Bitcoin and blockchain companies, and organised events. I even wrote some songs about Bitcoin, which became quite popular in the community, like my Reggaeton about the Bitcoin Beach in El Salvador. People always liked that my songs are catchy and provocative. It was by the end of 2023 that I decided to go full in on music. It’s what I enjoy the most, so now I want to fully follow my passion.”
Since May 2024, his songs have been streamed more than 250,000 times on Spotify and his music videos have been viewed more than 350,000 times on YouTube.
Read more about Aaron King: http://aaron-koenig.net/press/
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