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Donald Glover’s shocking ‘This Is America’ video tackles racism, gun violence

Donald Glover had quite the weekend.
The actor, who has been riding high these days with both his series “Atlanta” and his role as young Lando Calrissian in the forthcoming “Solo: A Star Wars Story,” both hosted “Saturday Night Live” and was the musical guest as his rap/R&B alter ego, Childish Gambino.
Glover as Gambino won a Grammy this year for best traditional R & B performance for his song “Redbone” and premiered two new songs on “SNL,” titled “Saturday” and “This Is America.”
But it was the video he released for the latter after his “SNL” performance that created a major buzz.
“This Is America” lit up social media after its debut.
Here’s what you need to know about the music video that has many hailing Glover/Gambino as a genius:
You will need to watch it more than once
Directed by “Atlanta” director Hiro Murai, the video is pretty surreal and packed full of messages.
It’s pretty expansive and filmed in a warehouse, which allows for lots of action.
As much as your eye will be drawn to Glover as a shirtless Gambino, pay close attention also to what is happening in the background.
It takes on gun violence in America
Murders occur, but the guns are treated more delicately than human lives in the video — a strong statement given the current debate over gun control.
The imagery also has sparked conversation about several other themes including police brutality, social media and what people are really paying attention to in the United States.
“The fact that Childish Gambino’s ‘This is America’ tackles police brutality, gun violence, media misdirection, and the use of African-Americans as a brand shield, all while dancing in Jim Crow-style caricature, shows a transcendence or mere performance and demands attention,” one person tweeted.
The fact that Childish Gambino’s “This is America” tackles police brutality, gun violence, media misdirection, and the use of African-Americans as a brand shield, all while dancing in Jim Crow-style caricature, shows a transcendence or mere performance and demands attention.
— Jon Spence (@reallyjonspence) May 7, 2018
About that dancing
Fans have been dissecting the various dance moves in the video, with many determining they represent an overall distraction from the chaos that is happening in the background.
Childish Gambino’s dance moves distracted all of us from the craziness that was happening in the background of the video & that’s exactly the point he’s trying to make…….#ThisIsAmerica pic.twitter.com/7o9e0XBGld
— Hurt Cobain (@D_Breezy_) May 6, 2018.
There’s a cameo you might miss
Yes, that was singer SZA sitting on a car toward the end of the video.
On Sunday, the singer Instagrammed some photos of herself on set.
Her guest appearance could be a clue for the pair working together.
We Speak Entertainment
BIGGER AND BETTER: DANIEL JEAN CONTENT DAY PART 2

NEW YORK-NY— On June 30th, Daniel Jean, one of New York City’s top influencers, is hosting the second installment of #ContentDayNYC event. Jean is bringing the city’s hottest rappers, dancers, and influencers from the five boroughs under one roof.
Jean’s first content day, popped off on May 19th, 2025 as he packed out three floors of the Culture House store in the Herald Square section of Manhattan. In attendance were rappers Stunna Dior, Kyah Baby, Lucky Banks. Media Platforms World Star and CEO of Still got the Juice TV, Phresher Dyggs, Lite Feet dancer Xavian Sanchez, and Influencers Dupree Christopher and Devonte Rosero. Hot 97’s DJ Drewski made an entrance, when he walked in with a bird in his backpack.
Guest were able to get their teeth bejeweled and lymphatic massages to help with slimming up for summer all while showing off their talents, personalities and bodacious bods. The event, created to curate original and fresh content while cross promoting one another, provided a perfect networking and community building opportunity.
“I sat with my team and was trying to figure out what can we do to connect everyone together and while ideas started to flow , we said let’s do a content day. And there you have it, Daniel Jean presents The Biggest Content Day Ever.” said Jean.
Captured by: @_projecthenny #ContentDAyNYC #CreateCaptureConnect
If you’re a millennial or active on social media, then you may have seen the influencer Daniel Jean on your timeline in one of his many viral videos. Along side commuters, Daniel and his wife Esmerlin Valdez, stormed the already crowded train system with decorations a host of creators and cameras rolling capturing the most viral wedding reception in NYC metro history. In between recording his skits, he serves as a private chef at The Luxe Hideout, one of New York City’s hottest venues. Jean is also a philanthropist, in 2024 serving dinner to those same train riders.
For years Daniel has been developing organic relationships while aligning himself with the city’s local businesses, celebutants, artists, influencers and content creators.
Jean is partnering with Worth A Fortune, Biopic Arts Collective and Warrior Mentality Music Group to bring curated sets, professional photography and videography operations, live direction and more.
The Biggest Content Day Ever part-two is promising to be bigger and better with more activations, photo opportunities, and few special guests appearances. The first 100 tickets have sold out. With eight hours of playtime, you never know who may pull up, so don’t you miss out and get your tickets right now on eventbrite.com .

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