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‘I AM’: Breakout Star BrianKing highlights self-awareness on newest drop

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BrianKing

“I AM” The latest single from the camp of Ghana’s sultry-singing breakout artiste BrianKing is officially out.

The message is simple and clear yet buried in deep vocal tones that align with the slow-paced Saucedupbeats instrumentals. Opening with the repetitive hum “money, money, money…” the song’s lyrics reflect a non-conformist mentality.

BrianKing’s gravelly-sounding baritone voice accentuates the theme. On “I AM”, the singer is simply saying that he is HIM! Delivering a strong message of self-awareness, resiliency, and the search for a meaningful existence, the budding singer pushes himself on a sound that’s unlike his last release “Mood.”

While the allusion to “the awakened” signifies a call to consciousness and awareness of one’s surroundings, the repeated phrase “good times are upon us” conveys a sense of optimism and hope. 

He desires independence and achievement, which is reflected in the lines about wanting to be a “rasta” and earning money, but they also go against social norms and judgments, as evidenced by the remarks about smoking and “wicked people.”

“I AM” is the perfect anthem for eccentric folks, the “rastas” who like to light up a roll or two on a sunny beach and everyone trying so hard to not break away from society’s box.

Overall, the song conveys a combination of spiritual awakening, personal struggle, and the will to overcome obstacles while being true to one’s principles and origins. It is a ditty of empowerment and self-discovery.

BrianKing is on a positive trajectory with back-to-back releases under his name already this year, and nothing is stopping him yet as he looks to release a seven-song extended play (EP) titled “Dominion” – scheduled for official release on November 20, 2024.

“I AM” was fine-tuned by Webzy and is finally available on all digital streaming platforms.

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La Shana Latrice Unveils Full-Length Album “Everything Is Changing (The Rebirth)”

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“Everything Is Changing (The Rebirth)” showcases La Shana Latrice‘s evolved sound. La Shana Latrice displays her powerful and buttery voice through her soulful songs. Various genres are present within the album, such as Gospel, Pop, R&B, and Soul. She puts forth introspective and extrospective themes that resonant with all listeners. “The album represents a significant milestone in my musical journey and growth as an artist,” United Kingdom’s La Shana Latrice states. From love to worship to self-care, La Shana Latrice tackles vast topics that serve as the culmination of the overarching premise of the album. “Each track reflects my passion for storytelling and commitment to spreading positive messages of life, love, truth, and hope,” La Shana Latrice explains.

“Everything Is Changing (The Rebirth),” produced by the acclaimed Reginald “Regg” Smith, is La Shana Latrice’s best work yet. She enlisted rising stars to feature on the album, such as DDroid, Hakeem Romance, and Janel Antoneshia. The length of the project may be daunting, but it is well worth the listen and inevitable repeated listens. The budding songstress is only getting better. “Everything Is Changing (The Rebirth)” is only a taste of the immaculate sound that La Shana Latrice is birthing.

Follow La Shana Latrice: https://www.instagram.com/lashanalatrice

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