We Speak Electronic
Dive into Hologramme’s New Track ‘RW:AK’
Prepare your auditory senses for a journey like no other as Hologramme, the mastermind behind mind-bending beats and electrifying melodies, unleashes his latest sonic escapade, ‘RW:AK’! Let the magic unfold as the Canadian producer invites you to ride the waves of his musical universe.
Picture this: a world where boundaries blur, and genres collide in a symphony of sound. That’s the realm Hologramme reigns supreme over. With early nods from When We Dip, his tracks have amassed over 5.2 million streams worldwide, proving that his sonic wizardry knows no bounds. From the buzzing streets of Montreal to the sun-soaked shores of South Africa, Hologramme’s beats have echoed across the globe, leaving crowds spellbound in their wake.
But who’s the genius orchestrating this sonic spectacle? Enter Clément Leduc, the visionary behind the moniker. Raised on a steady diet of jazz piano, Clément’s journey took a detour to Berlin in 2018, where he traded in his ivory keys for synthesizers and sequencers. Emerging from the electronic crucible, Hologramme was born, armed with a mission to redefine the very essence of electronic music.
Now, with ‘RW:AK’, Hologramme invites you to buckle up for a rollercoaster unlike any other. A reimagining of his 2020 hit, ‘Alaska’, this track is a musical kaleidoscope, blending lo-fi house vibes with euphoric beats and spine-tingling synths. From its atmospheric intro to its electrifying climax, ‘RW:AK’ is a testament to Hologramme’s fearless experimentation and boundless creativity.
In his own words, Hologramme shares, “‘RW:AK’ is the closest I’ve ever been to my art. It’s about sharing the purest version of my music, without compromise, and exploring this new playground.”
So, what are you waiting for? Strap in, turn up the volume, and let Hologramme be your guide as you embark on a musical adventure.
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Image credit: @byrawstudio
Aaron makes music about meaningful topics that rocks and grooves – and sometimes it even skanks on a rock steady beat!
His new song ‘Geeks’ has been released on all major music platforms on November 15th. It is an anthem for the heroes of the digital age: computer nerds, also known as geeks. It is driven by an off-beat ska guitar, a sticky bass line and a groovy brass section. The icing on the cake is a jazzy saxophone solo.
“I have always loved Ska, I even saw the Specials, the Selecter and Madness live in their heydays”, says Aaron. “I chose the topic although I am not a geek myself, but I have a lot of sympathy for them. Geeks are often frowned upon because they can be socially awkward, but they are the ones who are building a better world. So I think they deserve an anthem.”
The music video is mostly made up of typography, minimalistic ASCII graphics and heavily pixelated images – it surely looks geeky! Watch it here:
Aaron writes catchy songs that are made for people who like meaningful, uplifting topics and guitar-driven, hand-made sounds. His musical journey started young but it wasn’t until he discovered Bitcoin and became so invested in it that he used music to express his new found joy.
“It’s mostly rock music, with excursions into funk, soul and other styles I grew up with. In general, it’s guitar-driven and hand-made, often with a punkish energy and beatlesque harmonies. What all my songs have in common are meaningful lyrics about being in the here and now, about transforming disturbing emotions into wisdom, about being in the flow, things like that.” says Aaron in an interview.
“I have always been making music and writing songs, starting with a punk rock band when I was 15. However, I never saw it as a career. I played in several bands in my teenage years and my early twenties, but after my media studies in Berlin and Rio de Janeiro I focused on other things. I first worked in TV production and then founded one of the first Internet agencies in Germany. I discovered Bitcoin in 2011 and became fascinated by it. I wrote five books about it, made lots of promotional videos and educational series for Bitcoin and blockchain companies, and organised events. I even wrote some songs about Bitcoin, which became quite popular in the community, like my Reggaeton about the Bitcoin Beach in El Salvador. People always liked that my songs are catchy and provocative. It was by the end of 2023 that I decided to go full in on music. It’s what I enjoy the most, so now I want to fully follow my passion.”
Since May 2024, his songs have been streamed more than 250,000 times on Spotify and his music videos have been viewed more than 350,000 times on YouTube.
Read more about Aaron King: http://aaron-koenig.net/press/
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