We Speak Music
LLOREN puts us in a ‘California Daydream’ with new single
LLOREN is a burgeoning pop star whose infectious and epic music you have probably heard already, but not actually known it yet. With tracks appearing recently in Greys Anatomy, The L Word, 1923, Wish, The Company You Keep, Made In Chelsea, Love Island UK & USA and more, LLOREN’s own music has been moving its way gradually into the wider consciousness since she got to the finals of The Voice UK in 2018, setting the stage for her emergence as the next alt-pop force of nature.
Her rich, versatile vocal, emotional melodies and cinematic, powerful contemporary inspired compositions have been embraced heavily by the sync/TV/trailer music world since her 2019 debut single ‘Into The Fire’, which also saw her invited to join American artist Fleurie on her first European tour. During the tour, she caught the eyes of promoters who invited her back to open for household names Johannes Oerding and Michael Patrick Kelly.
In the UK, LLOREN is no stranger to the annual PRIDE celebrations having played both Manchester and London where she headlined the women’s stage and has entertained crowds over 10000. She has also toured with Canadian artist Mauvey with whom she collaborated with on the track ‘Pillow’, performing it at BBC Radio 1’s Big Weekend as well as the Isle Of Wight Festival 2023.
LLOREN, aka Lauren Bannon, is now moving forward with her own artist project again, with an album on the way later this year and with a huge new single ‘California Daydream’ coming out May 17th.
‘California Daydream’, with its pounding 80s inspired rhythms and blissful, cinnamon-sweet pop emotions conjures all the best heart strings tugging cinema moments. The song’s portrayal of a perfect, idealised love made for the ‘silver screen’ subtly suggests that this depiction is more fiction than reality. By likening the relationship to a Hollywood fantasy and referencing iconic figures like James Dean, the lyrics create an atmosphere of romanticised nostalgia but love on the silver screen is scripted, pure fantasy.
“Nothing gets me higher than this dopamine” in the chorus hints at the addictive nature of chasing these idealised fantasies. It suggests that the pursuit of perfect love, as depicted in movies and celebrity culture, can be intoxicating but ultimately fleeting.
On the track, LLOREN explains, “In essence, while the song celebrates the allure of romanticised love, the beauty of it, but it also subtly alludes to the unrealistic expectations perpetuated by popular culture. But ye, it’s also totally just a fun pop song.”
‘California Daydream’, was produced by London based producer, songwriter and mixer Charlie T who has been involved in both Brit and Grammy nominated projects, including working at Pink Floyd’s Britannia Row Studios engineering for Paul McCartney, London Grammar, Ed Sheeran and many more. Charlie is now a resident at The Kinks-owned studio, Konk, in North London and has recently worked with the likes of Jax Jones, Kygo, Calum Scott, Lost Frequencies, James TW, James Bay, Sam Fischer and many more.
Aaron makes music about meaningful topics that rocks and grooves – and sometimes it even skanks on a rock steady beat!
His new song ‘Geeks’ has been released on all major music platforms on November 15th. It is an anthem for the heroes of the digital age: computer nerds, also known as geeks. It is driven by an off-beat ska guitar, a sticky bass line and a groovy brass section. The icing on the cake is a jazzy saxophone solo.
“I have always loved Ska, I even saw the Specials, the Selecter and Madness live in their heydays”, says Aaron. “I chose the topic although I am not a geek myself, but I have a lot of sympathy for them. Geeks are often frowned upon because they can be socially awkward, but they are the ones who are building a better world. So I think they deserve an anthem.”
The music video is mostly made up of typography, minimalistic ASCII graphics and heavily pixelated images – it surely looks geeky! Watch it here:
Aaron writes catchy songs that are made for people who like meaningful, uplifting topics and guitar-driven, hand-made sounds. His musical journey started young but it wasn’t until he discovered Bitcoin and became so invested in it that he used music to express his new found joy.
“It’s mostly rock music, with excursions into funk, soul and other styles I grew up with. In general, it’s guitar-driven and hand-made, often with a punkish energy and beatlesque harmonies. What all my songs have in common are meaningful lyrics about being in the here and now, about transforming disturbing emotions into wisdom, about being in the flow, things like that.” says Aaron in an interview.
“I have always been making music and writing songs, starting with a punk rock band when I was 15. However, I never saw it as a career. I played in several bands in my teenage years and my early twenties, but after my media studies in Berlin and Rio de Janeiro I focused on other things. I first worked in TV production and then founded one of the first Internet agencies in Germany. I discovered Bitcoin in 2011 and became fascinated by it. I wrote five books about it, made lots of promotional videos and educational series for Bitcoin and blockchain companies, and organised events. I even wrote some songs about Bitcoin, which became quite popular in the community, like my Reggaeton about the Bitcoin Beach in El Salvador. People always liked that my songs are catchy and provocative. It was by the end of 2023 that I decided to go full in on music. It’s what I enjoy the most, so now I want to fully follow my passion.”
Since May 2024, his songs have been streamed more than 250,000 times on Spotify and his music videos have been viewed more than 350,000 times on YouTube.
Read more about Aaron King: http://aaron-koenig.net/press/
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