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Malton’s Shola OG Drops “Why U Playin” Visuals

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Malton artist Shola OG continues to elevate his artistry with the release of the official music video for his latest single, “Why U Playin”, directed by the visionary Jay Uniiverse. This visually captivating video brings Shola’s heartfelt lyrics to life, blending charm, intrigue, and just the right amount of playful tension.

Set against a sultry, cinematic backdrop, the video introduces viewers to a striking woman in a green dress, embodying Shola’s muse. From the moment she walks into the room, she commands his attention, sparking an undeniable connection. As Shola pursues her, the narrative unfolds like a modern fairy tale — but with a twist. Shola describes her as his “Disney princess,” a figure who exudes charm and mystery while keeping him on his toes. As the story unfolds, her playful energy blurs the line between genuine interest and an elusive charm, leaving Shola hopeful yet uncertain.

Rich in visual storytelling, the video elevates the themes of “Why U Playin”, a track that resonates with listeners for its honesty and relatable portrayal of love’s complexities. Shola’s performance in the video captures the vulnerability of shooting your shot, all while hoping to avoid the sting of rejection.

More than just a visual complement to the single, the music video expands Shola OG’s artistic narrative, offering fans a deeper connection to his evolving sound. As the second single from his upcoming EP, “Why U Playin” teases the emotional depth and creativity that listeners can expect from the full project.

Watch the official music video for “Why U Playin?” now on YouTube.

Stream “Why U Playin” on all major platforms, and follow @SholatheOG on Instagram for the latest updates on his music.

We Speak Music

Young Black And Gifted drop “Victory Lap” Ft. Jae Hussle

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Rochester beat-n’-rhymesduo Young Black And Gifted are back!  Producer Kidd Called Quest and emcee Azariah drop new anthemic track “Victory Lap.”  As a bonus, close comrade Jae Hussle also guests on the track (which is available via all streaming platforms now).

Listen to “Victory Lap” ft. Jae Hussle: https://kiddcalledquest.bandcamp.com/track/victory-lap

This is the first new work by Young Black And Gifted since January’s LP, Once Again It’s On though both members have continued to stay busy with solo work including Kidd producing Pretty Bulli’s album Then & Now as well as an instrumental album (with his brother Dee Jay Sight) Musical Karma as well as singles for Mook Da Truth, Indian Boy and more. Azariah released a solo LP Intermission 2.0, which featured appearances from Jae Hussle, Euphony Bars, Crotona P and more.

However Kidd Called Quest confirmed that Young Black And Gifted have been steadily recording new material all the time and a new LP is on the way!

More Info:

https://www.instagram.com/kiddcalledquest

https://www.instagram.com/azariahsfd

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