We Speak Indie Artist
Rising Artist And Producer girl_irl Makes A Huge Impression On New Single “sting”
Formally a touring DJ and an ongoing producer, girl_irl is one of the many aliases of Em Perlman. Making music that they dub “industrial pop” with inspiration from their diverse roots (MENA roots with an Atlanta upbringing), girl_irl explores all aspects of today’s sonic landscape, tapping into new genres and bringing a new sound with it, as can be heard on their electrifying new single, “sting”.
Despite only arriving on the music scene last year, girl_irl has already quickly surpassed half a million streams on Spotify alone thanks to tracks such as “sinclair” and “girlboss”, and they look set to add further to this tally with new release “sting”. Infused with an infectious upbeat energy, the self-produced track is another impressive entry into their growing discography. The single is taken from their newly released EP, world champ.
Speaking further on the new release, girl_irl says, “This song came together in the span of 48 hours as another cathartic emotional release in an attempt to reclaim who girl_irl is in retaliation to ill-intended people in the music industry and in day-to-day life. Inspired by video games I used to play when I was younger and a love for the ‘underdog narrative’, it feels like it came together in perfect timing. A huge reflection on when I learned the hard way that you can be kind and also have a spine!
“I love the idea of throwing curveballs in what I make, and with this project it feels really great to have something that packs more hits right off the bat instead of something that grows with more listens. All three tracks on this project feel like very different sides of my production skills.”
“sting” and the rest of world champ are available to buy/stream now on all platforms: https://dmy.ffm.to/worldchamp.
Keep up to date with the latest from girl_irl:
North London’s 4t9 isn’t just stepping into the UK rap scene – he’s kicking the door wide open with his debut single, “Freedom”. Blending hard-hitting drill beats with motivational lyricism, 4t9’s arrival feels bold, intentional, and impossible to ignore. While drill music often leans on themes of street life and bravado, “Freedom” carves out its own lane, focusing on self-belief, focus, and determination.
From the opening bars, 4t9’s delivery is sharp and direct. His tone carries a hunger that feels authentic, as he weaves between gritty observations and personal affirmations. The hook – “It’s been about freedom, it’s been about racks” – becomes a powerful mantra, embodying 4t9’s belief in chasing success on his own terms. There’s no reliance on empty bravado here; instead, 4t9 taps into the mindset of someone who’s faced challenges but refuses to let them define his path.
His verses showcase a knack for clever wordplay. Lines like “In Paris riding the metro / I’ve been wavy from the get-go / I still compete and I get gold / That’s the 9 on me like Crespo” highlight his ability to blend cultural references with sharp storytelling. He paints pictures of grind and grit, but it’s always laced with a forward-thinking attitude.
The track’s production matches this energy, with a brooding instrumental that balances dark, rolling basslines with crisp percussion. It’s the kind of beat that demands attention, creating the perfect backdrop for 4t9’s powerful delivery. Meanwhile, the track’s structure keeps momentum high, with the hook acting as a grounding point that ties the themes together.
Adding to the track’s impact is its visually striking music video, directed by ODXC. The visuals mirror the song’s intensity, capturing 4t9’s commanding presence as he delivers each bar with conviction. The sleek visuals, combined with the track’s unrelenting energy, make “Freedom” feel like a real statement piece.
With this debut release, 4t9 shows he’s not here to follow trends – he’s here to create his own lane. His blend of raw authenticity, sharp lyricism, and motivational energy makes this debut impossible to overlook. If “Freedom” is just the starting point, there’s no telling how far 4t9’s ambition will take him.
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