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24TH ANNUAL SUPER BOWL SOULFUL CELEBRATION HOSTED BY REACH MEDIA SYNDICATED RADIO PERSONALITY WILLIE MOORE, JR. SCORES BIG WITH PRAISE WORTHY PERFORMANCES FROM PATTI LABELLE, KIERRA SHEARD-KELLY, ISRAEL HOUGHTON, TYE TRIBBETT & THE PLAYERS CHOIR

Honoring Philadelphia Eagles QB Jalen Hurts as
“Faith In Action” Award Recipient, Appearances By Sports Agent
Nicole Lynn, NFL Players Donovan McNabb, Demario Davis,
Kelvin Beachum, Justin Herron and More
The 2023 Super Bowl Soulful Celebration was a night of uplifting performances, unique tributes, and words of encouragement by NFL players Demario Davis (New Orleans Saints), Donovan McNabb (Philadelphia Eagles), and hosted by syndicated radio personality Willie Moore, Jr.
One of Gospel music’s prolific artists, Tye Tribbett, kicked off the show with “Get Up” & “We Gon Be Alright,” which brought the audience to its feet. Grammy-winning contemporary gospel artist Israel Houghton set the atmosphere by performing “You Are Good” and “Moving Forward.” The powerhouse gospel music artist Kierra Sheard-Kelly took the audience higher with “Something Has To Break” and a spirited collaboration of her song “Miracles” with the Players Choir. Comprised of current and former NFL Players, the choir celebrated their 15th milestone year in the same city where they first performed together as a group back in 2008. Other players making appearances include Kelvin Beachum of the Arizona Cardinals and Justin Herron of the Las Vegas Raiders.
The legendary Patti LaBelle closed out the Super Bowl Soulful Celebration by performing her signature hits “Something Special (Is Gonna Happen Tonight),” “If Only You Knew,” and more, which kept the audience on its feet, dancing and inspired.
This year’s honoree Philadelphia Eagles Quarterback, Jalen Hurts, received the “Faith In Action” award, which honors current and former NFL Players making an impact in their communities and the lives of others off the field. Nicole Lynn, Hurts’ sports agent and the first black woman to represent a National Football League draft pick, serves as the president of football operations for Klutch Sports Group and accepted the award on Jalen’s behalf.
The Super Bowl Soulful Celebration brings together NFL players, gospel and contemporary Christian performers, comedy, and award-winning musicians on one stage for a spectacular show filled with song, hop, laughter, and uplifting messages of inspiration. Produced by Melanie Few, the only woman and person of color, and an NFL-sanctioned event during Super Bowl week.
Super Bowl Soulful Celebration: An Evening of Inspiration and Culture, formerly Super Bowl Gospel Celebration (SBGC), is founded and executive produced by Atlanta-based marketing consultant Melanie Few. Conceived in 1999 as a gospel brunch in Miami, Super Bowl Soulful Celebration continues as the only multicultural program and inspirational event sanctioned by the NFL during Super Bowl weekend. The annual event joins together key NFL Players, top Gospel/Contemporary Christian and mainstream GRAMMY® Award winning artists, and special guests all on one stage to bring audiences an evening of uplifting music, laughter, and inspirational messages.
SBSC SPECIAL HONOREE JALEN HURTS
In addition to uplifting and inspiring audiences with musical tributes, Super Bowl Soulful Celebration honors current and former NFL players making an impact in their communities, and in the lives of others off the field. This year’s honoree is Philadelphia Eagles Quarterback Jalen Hurts. Previous special honorees include Deion “Coach Prime” Sanders, Tim Brown, Russell Wilson, Tony Dungy and Troy Vincent, among others.
“I’m truly honored to receive the ‘Faith in Action’ award just because I know how much faith that it’s taken — faith and work and belief, courage and perseverance; being steadfast throughout everything,” said Hurts in a pre-recorded video message.
”The beautiful part is it’s just the beginning of it and everyday I get the opportunity to dictate how the story goes and that’s something I embrace; that I enjoy. I find it thrilling in being able to determine my own destiny; be the master of my own fate. So, I’m blessed to receive the award. I’m blessed to represent the Philadelphia Eagles and my community, and really blessed to have the opportunity to, whoever is watching this, to encourage them to keep going in whatever they’re chasing too. So, it’s all an honor. ”

Philadelphia Eagles Quarterback
“Faith In Action” Award Honoree
Nicole Lynn, Hurts’ sports agent and the first Black woman to represent a National Football League draft pick, serves as the President of Football Operations for Klutch Sports Group and accepted the award on Jalen’s behalf.

Mesa hosted big names in soul, gospel music for Soulful Celebration; The annual event is the NFL’s kick-off for a week long series of concerts, events and more.
MESA, Ariz. — Good music, faith and fellowship. On Wednesday evening in Mesa, the Super Bowl Host Committee hosted the 24th annual Super Bowl Soulful Celebration featuring the biggest names in gospel, praise and soul music.
In 1999, the Super Bowl Committee designated the annual event to share uplifting and inspirational music preceding Sunday’s Big Game. With its rich historical ties to Black culture and celebration, the concert was a warm and soulful kickoff for the week’s festivities. Amongst the big names in attendance were Patti LaBelle, Tye Tribbett, Kierra Sheard-Kelly, the NFL’s own Player’s Choir and Israel Houghton, who was raised here in the Valley. The event also recognized Eagles’ QB Jalen Hurts as the 2023 ‘Faith in Action’ honoree.
The Super Bowl Soulful Celebration brings together NFL players, gospel and contemporary Christian performers, comedy and award-winning musicians on one stage for a spectacular show filled with song, hope, laughter and uplifting messages of inspiration. |
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24TH ANNUAL SUPER BOWL SOULFUL CELEBRATIONRED CARPET ARRIVALS |
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Pictured (l to r):Super Bowl Soulful Celebration Host Willie Moore, Jr.; Israel Houghton, Willie Moore, Jr., Judge Mablean Ephriam, Melanie Few, and Donovan McNabb attend the 2023 Super Bowl Soulful Celebration at Mesa Arts Center in Mesa, AZ. |
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Current and former NFL Players appearing with The Players Choir include: Mike Martin, Cincinnati Bengals; Kelvin Leslie, Frankfurt Galaxy, NFL Europe; Dwayne Wright, Buffalo Bills; Cameron Newton, Atlanta Falcons; Bryan Scott, Atlanta Falcons; Stephen Pierce, Cleveland Browns; Nathan Palmer, San Francisco 49ers; and KeShun Freeman, New Orleans Saints. Below: Player Choir members Trey Williams, Dallas Cowboys; William Dominic “Billy” Austin, Indianapolis Colts; and Tully Banta Cain, 2x Super Bowl Champion with New England Patriots, attend 24th Annual Super Bowl Soulful Celebration. |
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MEET THE VISIONARY BEHIND SBSC
Melanie Few, Founder, Executive Producer, and NFL Sanction Holder of Results Marketing and Media (RMM). Melanie is the only female and person of color with an NFL sanctioned event. She also founded the (NFL) Players Choir in 2014, which has become a staple performance at Super Bowl Soulful Celebration. The Players Choir drew national recognition with their fan favorite appearances on “America’s Got Talent” in 2022 and NFL Honors during Super Bowl .
Melanie’s company RMM has partnered with agencies and corporations alike to create, plan and produce over two hundred integrated marketing events, representing more than thirty brands across sixty product categories.
We Speak Celebrity News
Aylahli: Revolutionizing the Music Industry with Unapologetic Sexuality and Empowerment

In an era where conformity and manufactured images often dominate the music industry, Aylahli is a refreshing anomaly. This 20-year-old Columbia University student and rising pop sensation is unapologetically herself, crafting music that embodies sexiness, boldness, and confidence without resorting to shock value or provocation.
Redefining Sexuality and Empowerment
Aylahli’s music marks a radical departure from traditional pop norms. Drawing inspiration from artists like Rihanna and Kim Petras, she celebrates sensuality and pleasure on her own terms. Her lyrics delve into themes of seduction, beauty, and control, not to cater to men, but to express the empowerment that comes with feeling confident in one’s own skin.
Independence and Creative Freedom
Aylahli is a talented musician and savvy entrepreneur, producing her own music and shaping her sound without external interference. Her independent label, Triple Platinum Records, reflects her commitment to creative freedom and fair opportunities for artists. By providing essential resources and support, Aylahli empowers talented musicians from underserved backgrounds.

Hentai Soul Club: A Groundbreaking Album
Aylahli’s upcoming album, Hentai Soul Club, is poised to revolutionize the music landscape. Blending sultry production with provocative lyricism, this record is both addictive and empowering. Standout tracks like “Monster Made” and “Sex & Chanel” embody Aylahli’s vision of music that’s unapologetically sexy and confident.
A Multifaceted Creative Force
Beyond her music career, Aylahli is also a poet and tattoo designer. Her creative work focuses on empowering women to feel comfortable about their desires and prioritize female pleasure. With her debut album on the horizon, Aylahli is poised to make a lasting impact on the music industry.
Unapologetic and Unstoppable
Aylahli’s message is clear: she refuses to conform to industry expectations or compromise her art. Instead, she’s creating music that’s bold, beautiful, and unapologetically sexy. As she prepares to release her debut album, Aylahli is ready to take the music world by storm, redefining the boundaries of sexuality, empowerment, and creative expression.
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