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Fox Corporation Partners with SeeHer & Launches “She’s a Hero” Initiative
Fox Corporation (Nasdaq: FOXA, FOX) and the Association of National Advertisers’ (ANA) SeeHer movement announced a partnership to further support the organizations’ mission to accurately portray women and girls in marketing, advertising, media and entertainment. In support of International Women’s Day, FOX and SeeHer will introduce “She’s a Hero” – an initiative that will honor and celebrate female first responders.
“FOX is proud to support the #SeeHer movement and its continuing mission to promote gender equality, as well as highlight the incredible achievements of our female first responders through our “She’s a Hero” initiative,” said Marianne Gambelli, President of Ad Sales for FOX. “Across the country, we continue to see the brave contributions that our first responders and front-line workers are making throughout our communities, and I am proud we can use the FOX portfolio to honor and celebrate their remarkable and vital work.”
The activations for the “She’s a Hero” initiative will include:
FOX will highlight the amazing achievements of real-life female first responders with a thematic, custom- produced, spot that will air on March 8 in a FOX Fast Break during an original episode of the hit drama 9-1-1. Starring Angela Bassett, who also serves as an executive producer of the network’s popular 9-1-1 franchise, FOX’s #1 scripted series draws from real life, high pressure experiences of first responders. Additionally, FOX will distribute the custom-produced content across the social platforms of the 9-1-1 series.
SeeHer member L’Oréal Paris has signed on to partner and support the custom content that will air in the FOX Fast Break and across the 9-1-1 social platforms.
The beauty brand’s signature philanthropic program, Women of Worth is calling on Americans across the country to nominate an everyday hero they know for a chance to be named one of ten 2021 Honorees. Each woman will receive $20,000 to fund their charitable endeavors, a national platform to share their stories and an opportunity to build a network that will create an even greater impact in the community they serve. Nominations close April 30.
“FOX Entertainment has built its reputation on telling diverse stories and bringing the underrepresented to the forefront,” added Suzanne Sullivan, EVP of Ad Sales for FOX Entertainment. “The characters and programming that air on FOX introduce perspectives and lifestyles that are not often seen in media and give a voice to those who are excluded from the conversation. 9-1-1 is the perfect series to align this custom content, and we’re proud to partner with L’Oréal Paris to help celebrate female first responders.”
“We are delighted to partner with FOX to further advance our mission of accurately portraying women and girls in marketing, advertising, media and entertainment, so they can see themselves as they truly are and in all their potential,” added Nadine Karp McHugh, president, SeeHer. “Now more than ever with research revealing that women are taking the brunt of the pandemic and with the majority of essential workers being female, it is crucial that we see her and celebrate all of her contributions. Programs like 9-1-1 and the real-life stories they are telling through this effort represent a great example of shining a light on authentic real-life heroes.”
Additionally, FOX will further amplify its “She’s a Hero” initiative and distribute the custom produced content celebrating the work of real-life female first responders across FOX Sports and FOX News Media.
There’s a particular kind of hunger that defines a band on the verge — that combustible mix of raw talent, hard-won momentum, and the unmistakable sense that everything they’ve been building is about to break wide open. The Chads, the pop-punk-ska fireballers out of Sayville, New York, have that hunger in abundance. And in 2026, they are ready to feed it.
The foundation is already in place. The four-piece — Joy, Mike, Mark, and Santino — spent the past year stacking wins that most bands spend a decade chasing. They took home the WEHM Battle of the Bands, earned a coveted spot on the Jumbalaya Stage at the Great South Bay Music Festival, and walked into a WPIX Morning Show segment that put their faces and their music in front of a New York City-wide audience. For a band still in the early stages of their career, it is a résumé that commands attention.
Their debut single “The Neighbors” — a razor-sharp, high-energy pop-punk-ska hybrid pulled straight from a true story of Long Island life — announced their arrival with a wink and a riff. Tongue-in-cheek in tone but tight as a drum in execution, the song showcases exactly what makes The Chads stand out in a crowded regional scene: they can make you laugh and make you move at the same time, which is a far rarer skill than it sounds. The track is available on Spotify and has been making steady inroads on radio, building the kind of organic buzz that no marketing budget can manufacture.
Now comes the next chapter. The Chads are heading into Dream Studios with producer Jason Mekler to record their new EP — a project that represents the most significant creative investment of their career to date. Mekler’s production experience combined with the band’s live-honed instincts makes for a pairing with serious promise. If “The Neighbors” was the introduction, the EP is the statement — the recorded proof that what audiences have been experiencing in clubs and on festival stages across Long Island translates just as powerfully through speakers.
The tri-state area has been the proving ground. The world is next.
Pop-punk has always thrived on authenticity — on bands that sound like they mean it, that write songs about real places and real people and real absurdities of everyday life.
The Chads check every one of those boxes. They are a Long Island band in the truest sense: specific enough to feel genuine, relatable enough to travel far beyond the island that made them.
Watch for the EP. Watch for the tour dates. Watch for the name.
The Chads are coming — and they are bringing Sayville with them.
Watch The Chads “MFH” music video on youtube here:
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