We Speak Indie Artist
JoyRukanza Returns With Incredible New Album
Zimbabwean musician JoyRukanza has emerged as a force to be reckoned with in the music industry, captivating audiences worldwide with her extraordinary storytelling abilities. Her long-awaited debut album, “MatterMoreForSis,” is a testament to her talent and unwavering commitment to empowering women through her art. With 11 tracks that traverse the stages of unrequited love, this album takes listeners on a captivating journey filled with raw emotions and personal growth.
From her early days leading her high school choir to her academic achievements as a top-performing student, JoyRukanza’s dedication and passion for music have been evident throughout her life. The release of “MatterMoreForSis” marks a significant milestone in her career, following the critical acclaim of her three previous singles, “Queendom,” “New Day,” and “Roses.” These tracks not only showcased her exceptional vocal prowess but also resonated deeply with audiences worldwide.
However, JoyRukanza’s contributions extend far beyond her music. Her commitment to empowering women and making a positive impact in her community is truly commendable. Through her non-profit venture, Project Qeqesha, she facilitates better access to education for female students in impoverished Zimbabwean communities. Additionally, she launched the JoyRide Initiative, providing free transportation for schoolchildren facing difficulties. These endeavors align perfectly with her ambition to create a global impact through music.
“MatterMoreForSis” is a beautifully crafted album that combines the concept of metamorphosis with JoyRukanza’s goal of uplifting women. Each track represents a different phase of the protagonist’s transformative journey, capturing the rollercoaster of emotions experienced in unrequited love. From soul-stirring ballads to empowering breakup anthems and infectious uptempo tunes, JoyRukanza skillfully blends genres to create a diverse sonic landscape. Tap in below…
Aaron makes music about meaningful topics that rocks and grooves – and sometimes it even skanks on a rock steady beat!
His new song ‘Geeks’ has been released on all major music platforms on November 15th. It is an anthem for the heroes of the digital age: computer nerds, also known as geeks. It is driven by an off-beat ska guitar, a sticky bass line and a groovy brass section. The icing on the cake is a jazzy saxophone solo.
“I have always loved Ska, I even saw the Specials, the Selecter and Madness live in their heydays”, says Aaron. “I chose the topic although I am not a geek myself, but I have a lot of sympathy for them. Geeks are often frowned upon because they can be socially awkward, but they are the ones who are building a better world. So I think they deserve an anthem.”
The music video is mostly made up of typography, minimalistic ASCII graphics and heavily pixelated images – it surely looks geeky! Watch it here:
Aaron writes catchy songs that are made for people who like meaningful, uplifting topics and guitar-driven, hand-made sounds. His musical journey started young but it wasn’t until he discovered Bitcoin and became so invested in it that he used music to express his new found joy.
“It’s mostly rock music, with excursions into funk, soul and other styles I grew up with. In general, it’s guitar-driven and hand-made, often with a punkish energy and beatlesque harmonies. What all my songs have in common are meaningful lyrics about being in the here and now, about transforming disturbing emotions into wisdom, about being in the flow, things like that.” says Aaron in an interview.
“I have always been making music and writing songs, starting with a punk rock band when I was 15. However, I never saw it as a career. I played in several bands in my teenage years and my early twenties, but after my media studies in Berlin and Rio de Janeiro I focused on other things. I first worked in TV production and then founded one of the first Internet agencies in Germany. I discovered Bitcoin in 2011 and became fascinated by it. I wrote five books about it, made lots of promotional videos and educational series for Bitcoin and blockchain companies, and organised events. I even wrote some songs about Bitcoin, which became quite popular in the community, like my Reggaeton about the Bitcoin Beach in El Salvador. People always liked that my songs are catchy and provocative. It was by the end of 2023 that I decided to go full in on music. It’s what I enjoy the most, so now I want to fully follow my passion.”
Since May 2024, his songs have been streamed more than 250,000 times on Spotify and his music videos have been viewed more than 350,000 times on YouTube.
Read more about Aaron King: http://aaron-koenig.net/press/
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