We Speak Indie Artist
Meet Zaraye: Where Threads Meet Melodies- A Fashionista’s Symphony
Zaraye, an emerging artist, uniquely blends her fashion design skills with her musical talent, creating a harmonious art form in both fields. Known for transforming the term “Bougie” into a positive anthem for self-confidence and individual style, her work transcends traditional music and fashion boundaries. Her approach to artistry, integrating vibrant design with melodic creation, makes her a standout creative figure. Watch as she redefines the synthesis of visual and auditory experiences.
Zaraye isn’t your average artist. This rising star isn’t just about catchy hooks and infectious beats. Zaraye bleeds creativity, a force that transcends the stage and spills vibrantly onto the fabric of fashion.
Her journey began with a needle and thread, a love for clothing design that blossomed into a passion for crafting her own visual identity. Zaraye’s garments aren’t mere outfits; they’re statements, bold expressions woven with the same artistic fire that fuels her music.
But the muse doesn’t stop at the stitching line. Zaraye’s artistic vision has a natural rhythm, a melody that translates seamlessly into the world of music. Her songs are an extension of her design aesthetic, vibrant tapestries woven with sound instead of silk.
This fusion of fashion and music is particularly evident in her latest single, “Bougie.” However, Zaraye takes a refreshing spin on the term. Often used dismissively, “Bougie” takes on a new meaning in her hands. It becomes an anthem for self-confidence, a celebration of owning your power and style.
“There’s this misconception that “bougie” is negative, but for me, it’s about embracing your individuality…”
Zaraye
“There’s this misconception that ‘bougie’ is negative,” Zaraye explains, “but for me, it’s about embracing your individuality, taking pride in how you present yourself to the world. It’s about feeling confident and owning your worth, just like you would rock a statement piece.”
This multifaceted approach to artistry sets Zaraye apart. She’s not just a singer or a designer; she’s a creative chameleon, weaving a vibrant narrative through both fabric and melody. Zaraye’s “Bougie” might be a new song, but it feels like a complete look, a harmonious blend of sight and sound waiting to be experienced.
So, keep an eye, and an ear, on Zaraye. She’s not just creating music or fashion; she’s crafting a whole new artistic experience, one where the melody meets the hemline, and confidence becomes the ultimate accessory.
Aaron makes music about meaningful topics that rocks and grooves – and sometimes it even skanks on a rock steady beat!
His new song ‘Geeks’ has been released on all major music platforms on November 15th. It is an anthem for the heroes of the digital age: computer nerds, also known as geeks. It is driven by an off-beat ska guitar, a sticky bass line and a groovy brass section. The icing on the cake is a jazzy saxophone solo.
“I have always loved Ska, I even saw the Specials, the Selecter and Madness live in their heydays”, says Aaron. “I chose the topic although I am not a geek myself, but I have a lot of sympathy for them. Geeks are often frowned upon because they can be socially awkward, but they are the ones who are building a better world. So I think they deserve an anthem.”
The music video is mostly made up of typography, minimalistic ASCII graphics and heavily pixelated images – it surely looks geeky! Watch it here:
Aaron writes catchy songs that are made for people who like meaningful, uplifting topics and guitar-driven, hand-made sounds. His musical journey started young but it wasn’t until he discovered Bitcoin and became so invested in it that he used music to express his new found joy.
“It’s mostly rock music, with excursions into funk, soul and other styles I grew up with. In general, it’s guitar-driven and hand-made, often with a punkish energy and beatlesque harmonies. What all my songs have in common are meaningful lyrics about being in the here and now, about transforming disturbing emotions into wisdom, about being in the flow, things like that.” says Aaron in an interview.
“I have always been making music and writing songs, starting with a punk rock band when I was 15. However, I never saw it as a career. I played in several bands in my teenage years and my early twenties, but after my media studies in Berlin and Rio de Janeiro I focused on other things. I first worked in TV production and then founded one of the first Internet agencies in Germany. I discovered Bitcoin in 2011 and became fascinated by it. I wrote five books about it, made lots of promotional videos and educational series for Bitcoin and blockchain companies, and organised events. I even wrote some songs about Bitcoin, which became quite popular in the community, like my Reggaeton about the Bitcoin Beach in El Salvador. People always liked that my songs are catchy and provocative. It was by the end of 2023 that I decided to go full in on music. It’s what I enjoy the most, so now I want to fully follow my passion.”
Since May 2024, his songs have been streamed more than 250,000 times on Spotify and his music videos have been viewed more than 350,000 times on YouTube.
Read more about Aaron King: http://aaron-koenig.net/press/
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