We Speak Music
AratheJay Stars in Puma’s New Black Star Jersey Campaign
Ghanaian artist AratheJay has been featured in the latest Puma Black Star jersey unveil, commemorating Ghana’s 68th anniversary.
The new kit, designed by Jefferson Osei (Papa Ghana), co-founder of Daily Paper, draws inspiration from the iconic Ghanaian board game ‘Counters Ball’, merging tradition with modern football aesthetics.
Directed by Prince Gyasi, the campaign also includes top Ghanaian personalities such as Stonebwoy, Gyakie, Joey B, Smallgod, and football legend Abedi Ayew Pele. The visuals highlight Ghana’s rich cultural identity while celebrating the Black Stars’ legacy.
Puma continues to celebrate Ghanaian excellence with this latest release, fusing fashion, football and culture into a bold new statement for the Black Stars.
Following the audio release of new single “Heart On My Sleeve” emcee/production duo B.A. Badd and Sypooda have dropped the official video. Co-produced by Reallyhiiim the track and video feature Bub Styles and was filmed by Gee (Chinatown Sound).
Watch official video for “Heart On My Sleeve”:
“Heart On My Sleeve” appears on the B.A.Badd & Sypooda’s collaborative LP Painted In Hunger (currently only available via Bandcamp).
Another track from the album “100” was released in video format recently as well.
Watch official video for “100” here: https://youtu.be/OHALfIpRwMw
Initially connecting online, Virginia beatsmith Sypooda (Ab-Soul, Daylyt, Grafh) reached out after hearing B.A. Badd’s track with Conway The Machine “Everybody Eats.” The conversation progressed to Sypooda flying out to Buffalo, NY to record with BA Badd. In addition to Bub Styles the resulting album also features appearances by Cozz and Prxfet.
In addition to Painted In Hunger, B.A. Badd has been keeping busy on the live circuit appearing on Jae Skeese’s Ground Level 2025 national tour.
More Info:
-
We Speak Volleyball1 week agoBuilt for the Pressure, Wired to Compete: Loretta Duby’s Passionate Pursuit of Purpose Through Volleyball
-
We Speak Soccer4 days agoNo Entry Allowed: How Austin Fortner Is Becoming a Standout Keeper with Confidence and Control
-
We Speak Football5 days agoFrom Snap to Touchdown: How Niah Reyes Plays the Game with Heart and Hustle
-
We Speak Coaches7 days agoCoach of Culture, Heart of a Movement: The Extraordinary Journey of Daniel Moore, Pioneer of Women’s Flag Football and Builder of Young Lives