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Dr. Jamal H. Bryant and The JHB Movement to Host Strategic Town Hall Revealing the Next Phase of the TargetFast Movement

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As national momentum continues to build around the TargetFast movement, Dr. Jamal Harrison Bryant, Senior Pastor of New Birth Missionary Baptist Church and founder of The JHB Movement, will host a high-impact, invite-only TargetFast Town Hall on Tuesday, April 22, 2025, at 7:00 PM EST in Stonecrest, Georgia.

This private strategic gathering marks the conclusion of the first 40 days of TargetFast.org — a bold initiative launched on March 3, 2025, calling for a community-wide economic divestment from Target in response to its quiet rollback of Diversity, Equity, and Inclusion (DEI) initiatives. As a critical moment for reflection, recalibration, and media engagement, the town hall will unveil the movement’s next phase and reaffirm its call for corporate accountability. Special guests that will be speaking at the event include:

Dr. Jamal H. Bryant – Senior Pastor & Movement Leader

Dr. Karri Bryant – Educator & Cultural Strategist

Dr. Rashad Richey – Political Analyst & Commentator

Tamika Mallory – Renowned Civil Rights Activist

Dr. David John – Economic Advisor & Policy Strategist

Tezlyn Figaro – Policy ConsultantNina Turner – Political Economist

In just over a month, TargetFast has sparked a measurable shift in corporate accountability. Since the launch of the boycott, Target has experienced 10 consecutive weeks of declining foot traffic and a sharp drop in stock value — from $104 on March 13 to $92 on April 13, resulting in an estimated $12.4 billion loss in market value (source: Reddit and public market data).

But beyond the numbers, the movement speaks directly to the economic vulnerability of Black-owned brands that once thrived under Target’s DEI efforts, including:

Mielle Organics

Tabitha Brown’s Home & Kitchen Collection

The Doux Haircare Products

Black Girl Sunscreen

“This is not just a protest—it’s a prophetic move toward permanent change,” said Dr. Bryant. “TargetFast is a demand, not a plea. If corporations choose to walk back their promises to our community, we will meet them with economic consequence.”

Attendees can expect a powerful review of the first 40 days of the TargetFast movement, along with exclusive insights from key voices leading the charge. The town hall will offer strategic vision casting and a clear roadmap for the next phase of the movement’s expansion. Participants will also gain access to new resources, including a comprehensive Black Business Directory and a 30-Day Devotional Guide designed to support both faith and financial discipline. With a major media presence on-site, the event is positioned to amplify the movement’s message and national impact.

JHB Movement and the Path Forward

This initiative is being led by the Jamal Harrison Bryant (JHB) Movement, a faith-driven social justice organization committed to economic empowerment, community activism, and racial equity. To support those participating in the FAST, Dr. Bryant is providing registrants with a Black Business Directory and a 30-Day Devotional Guide, offering alternative shopping options and spiritual encouragement throughout the boycott. Supporters can sign up at Targetfast.org to receive the Black Business Directory and 30-Day Devotional, as well as track updates on the FAST’s impact. The JHB Movement will also release a report at the end of the 40-day period to quantify the economic effect of this demonstration.

REGISTER HERE

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Atlanta Screening of The Alabama Solution Brings Together Panel of Advocates, Leaders, and Community Voices

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Michael Walker/@UmeekImages

ATLANTA, GA — Community leaders, advocates, and residents gathered in Atlanta for a special screening of the Oscar-nominated HBO documentary The Alabama Solution, an evening centered on film, dialogue, and community engagement around issues of justice and incarceration.

Hosted at 2345 Cheshire Bridge Road NE, the event brought together organizations and community members for a formal evening of reflection and conversation following the powerful documentary. The film, co-directed by Andrew Jarecki and Charlotte Kaufman and co-produced by Alex Duran, offers an intimate and unfiltered look into Alabama’s prison system.

At the heart of the documentary are the voices of justice-impacted individuals Melvin “Bennu” Ray and Robert “Kinetik” Council, whose experiences shed light on the realities inside the prison system while challenging viewers to consider deeper questions about accountability, dignity, and reform.

Following the screening, a panel discussion brought together leaders and advocates working in justice reform and community outreach. The conversation was moderated by Bridgette Simpson of Barred Business, who guided the dialogue with panelists representing several organizations committed to addressing issues within the justice system.

Panelists included Gerald Griggs of the NAACP, Kimberly Jones of Fork the System, Octavious Holiday of the Positive Outreach Development Society, Kevin Marshall of The Marshall Law Group, LLC, Kathryn Hamoudah of the Southern Center for Human Rights, and Christopher Willars of The Life Unit Inc.

Each panelist offered insight shaped by their work in advocacy, legal reform, and community engagement. Their perspectives highlighted the far-reaching effects incarceration can have on families and communities, while also emphasizing the importance of awareness, accountability, and continued dialogue around the issues presented in the film.

The screening was supported by several organizations dedicated to justice and civic engagement, including One for Justice, Dream.org, Barred Business, the Southern Center for Human Rights, The Life Unit, the Center for Civic Innovation, the Southern Poverty Law Center (SPLC), and the Free Atlanta Abolition Movement.

The evening also served as a moment of connection for those in attendance, including family members and advocates whose lives have been impacted by the justice system. Through film and conversation, the gathering created space for reflection and for communities to engage with the realities highlighted in the documentary.

As conversations continued after the screening, the event underscored the power of storytelling to bring people together, raise awareness, and encourage deeper consideration of issues that often remain unseen by the public.

As momentum continues to grow around conversations sparked by the documentary, organizers are encouraging community members to take an additional step by supporting efforts aimed at protecting justice-impacted individuals from discrimination.

Advocates are currently inviting the public to sign a virtual petition card supporting the establishment of a statewide Protected Class Ordinance in Georgia, which would help ensure justice-impacted individuals are protected from discrimination in employment, housing, and opportunity.

You may find and share the virtual petition here:

Statewide Protected Class

https://www.theprotectedclassnetwork.org/sign-our-petition

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