We Speak Beauty
LYS Beauty Enters the Primer Category With the Secure Skin Blurring + Prep Primer Stick
LYS Beauty has entered a brand-new category. The clean cosmetics brand founded by Tisha Thompson has debuted the Secure Skin Blurring + Prep Primer Stick, a skincare-infused stick designed to visibly blur skin texture, soften the look of fine lines and wrinkles, and diffuse the look of enlarged pores for a flawless, soft-focus base.
The universal primer stick is built for normal, oily and combination skin, and it targets pores, oiliness and uneven texture with a natural finish. Its highlighted ingredients include peony root extract, which immediately soothes sensitivity while reducing redness, and black currant seed oil, a fast-absorbing natural oil that protects skin while promoting elasticity. The swipe-on format is made for targeted application — the brand directs it to the areas where shine and texture show up most, like the T-zone, cheeks and around the nose, to prep skin for longer-lasting makeup.
The Secure Skin Blurring + Prep Primer Stick retails for $28 at Sephora and on lysbeauty.com, keeping with the brand’s accessible approach to clean beauty. Demand has been strong out of the gate: the brand later told followers the stick had sold out on its own website, directing shoppers to Sephora to find it.
Thompson brings more than a quarter-century of experience as a makeup artist, beauty executive and product developer to the brand she created to challenge industry norms and prove that clean, high-performance and inclusive beauty can coexist. LYS Beauty — its name short for Love Yourself — is among the first Black-owned clean cosmetics brands to launch at Sephora, and the primer stick extends that skin-first philosophy into the first step of the routine.
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We Speak Beauty
Victoria’s Secret PINK Opens The PINK Mini Bar With First-Ever Beauty Collaborations
Victoria’s Secret PINK is getting into the collaboration game. The brand has launched The PINK Mini Bar, a new beauty destination built around exclusive collaborations with nine fan-favorite brands — the first time PINK has opened its beauty shelves to outside names in this way.
The lineup reads like a viral-beauty honor roll: Patchology, Touchland, Vacation, Mario Badescu, Wet Brush, Kiss, Fazit, Clean Skin Club and SpaLife. The collection debuts with 16 exclusive products priced from $4 to $25, each given the PINK treatment with playful details, signature graphics and limited-edition packaging.
The highlights lean into what each partner does best. Patchology’s under-eye patches arrive dressed in PINK’s signature polka dots and logo, while Touchland’s best-selling Wild Watermelon Hand Sanitizer comes with custom PINK icon stickers. Vacation contributes a trio of its cult-favorite SPF essentials in an exclusive PINK belt bag, Mario Badescu pairs its Watermelon Facial Spray with a custom PINK charm, and Wet Brush’s Mini Detangler gets extra sparkle from pink crystal embellishments. Kiss press-on nails, Fazit’s viral Speckles, Clean Skin Club’s Clean Towels and SpaLife face masks round out the bar.
The concept expands PINK’s beauty offering beyond its core assortment, creating a discovery destination where customers can experiment with skincare staples, haircare must-haves and on-the-go accessories in one place. The PINK Mini Bar launched online at vspink.com on Wednesday, October 28, 2026, and lands in PINK stores across the U.S. and Puerto Rico on Wednesday, November 4, 2026, with dedicated beauty sections bringing the collection to life in store.
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